The coastal communities of Pangkalan Jambi Village lives in an abrasion-prone situation. This vulnerability can’t be separated from natural factor namely hydrodynamic phenomena worsened by lack of mangrove plants, which also caused by some destructive human activities that ruined the ecosystem. This phenomena, simultaneously creates an abrasion-prone situation on the Pangkalan Jambi Village’s coastal area, which is marked by the coastline decline on the village coast up to 115 meters. Hence, this study aims to examine an innovative idea to restore and conserve the mangrove ecosystem of village coastal area. Using descriptive qualitative approach with conceptual framework of stakeholder engagement, it focused on analyzing the idea of conservation of mangrove areas initiated by CSR PT Kilang Pertamina Internasional RU II Production Sungai Pakning in partnership with various stakeholders such as local government and also civil society organization as well. Activities that performed to conserve coastal mangrove areas in Pangkalan Jambi Village started from mangrove planting practice using Hybrid Engineering and Triangle Mangrove Barriers (Trimba), and developing Mangrove Education Center (MEC) area as a tourism spot as well as a learning laboratory for mangrove ecosystems.