Traffic congestion and roads service level are major issue in many countries. Using technology such as simulation offers effective approach to better understanding the problem, and predict optimal solutions. This paper examines the application of Virtual reality (VR) for evaluating the roads service level of five different scenarios in UAE as new method to evaluate and enhance road service levels, as well as understanding the potential risks and costs for applying those scenarios into reality. The study will test the usefulness of VR simulation to enhance traffic service level, second creation of traffic objects to explore potential usage, third understand the interaction between users and digital objects. All hypothesis have significant impacts toward enhancing service level, and the overall findings are consistent and clear. The level of technological orientation was examined to the overall implementation. The results help understanding key issues and potential service level in development of future VR applications in roads construction.
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