Hospitals have a very strategic role in an effort to accelerate the improvement of public health status. The new paradigm of health care requires hospitals to provide quality services according to the needs and desires of patients. The marketing mix can be used as a marketing tool that makes it easier for hospitals to achieve their marketing goals. The purpose of this study was to determine the effect of the marketing mix on the experience of inpatients at Permata Hati Hospital, Mandau District in 2022. This type of research was descriptive quantitative using a cross sectional design. This study reveals that the marketing mix affects patient practice with the most dominant variable affecting patient experience is the process variable.
Setiap orang atau pasien dalam pengambilan keputusan untuk melakukan tindakan Sectio Caesarea tentu berdeda-beda, banyak alasan yang melatar belakangi keputusan tersebut dimulai dari indikasi media maupun tanpa indikasi medis sekalipun. Secara umum pengambilan keputusan merupakan pendekatan yang digunakan dalam proses pengambilan keputusan atau proses memilih tindakan sebagai cara pemecahan masalah. Agar individu mecapai hasil yang maksimal maka proses pengambilan keputusan harus rasional. Adapun jumlah ibu hamil yang memutuskan untuk melakukan tindakan sectio Caesarea Di Rumah Sakit Syafira tahun 2017 sebanyak 560, tahun 2018 sebanyak 1415, dan tahun 2019 sebanyak 1694. Penelitian ini bertujuan untuk mengetahui peran Pengetahuan, Sosial Ekonomi, Estetika dan Keluarga. Jenis penelitian ini adalah penelitian deskriptif dengan pendekatan kualitatif. Lokasi dan waktu penelitian adalah di Rumah Sakit Syafira Pekanbaru pada Bulan Januari sampai Juli 2020. Subjek penelitian ini adalah Ibu Hamil dan Dokter Spesialis Obgyn yang berjumlah 6 Informan. Metode pengambilan data diperoleh dari hasil wawancara mendalam. Berdasarkan penelitian ini diperoleh kesimpulan bahwa Ibu Hamil yang memutuskan untuk melakukan tindakan Sectio Caesarea memiliki pengetahuan yang sangat baik, Memiliki status Sosial Ekonomi yang cukup tinggi, Estetika menjadi salah satu aspek yang dipertimbangkan ibu hamil terhadap pengambilan keputusan tindakan Sectio Caesarea, dan persetujuan keluarga merupakan aspek yang paling penting terhadap pengambilan keputusan Tindakan Sectio Caesarea Every person or patient in deciding to perform the Sectio Caesarea certainly varies, many reasons behind the decision begin with media indication or even without medical indication. In general, decision-making is an approach used in the decision-making process or the process of choosing as a way of problem-solving. For an individual to achieve maximum results, the decision-making process must be rational. As for the pregnant women who decided to perform Caesarean sectio measures at Syafira Hospital in 2017 was 560, in 2018 as many as 1415, and 1694 in 2019. This study aimed to determine the role of Knowledge, Socioeconomic Economics, Aesthetics, and Family. This type of research is a descriptive study with a qualitative approach. The location and time of the study were at Pekanbaru Syafira Hospital from January to July 2020. The subjects of this study were Pregnant Women and Obgyn Specialists, totaling 6 Informants. The data collection method was obtained from in-depth interviews. Based on this study, it was concluded that pregnant women who decide to take action on Caesarean Sectio have very good knowledge and high socioeconomic status. Aesthetics is one of the aspects considered by pregnant women for decision making on Caesarean Sectio action, and family approval is the most important aspect in the decision making of the Caesarean Sectio Action
ABSTRAK Pencahayaan merupakan jumlah penyinaran yang berada di suatu lingkungan kerja yang diperlukan untuk melaksanakan perkerjan dengan baik. Berdasarkan observasi, intensitas pencahayaan ruangan farmasi di Rumah Sakit Mesra Kabupaten Kampar kurang terang. Tujuan dari penelitian ini adalah untuk mengetahui intensitas pencahayaan ruangan farmasi dan dampak bagi pekerja di Rumah Sakit Mesra Kabupaten Kampar. Jenis penelitian ini yaitu Kualitatif Deskriptif. Dilakukan wawancara dan observasi kepada 5 informan. Lokasi penelitian dilakukan di Rumah Sakit Mesra Kecamatan Kampar pada bulan Mei-Juli 2020. Hasil penelitian menunjukkan bahwa pencahayaan setempat di ruangan farmasi Rumah Sakit Mesra Kabupaten Kampar , pengukuran intensitas pencahayaan di ruangan farmasi dilakukan di meja kerja. Hasil pengukuran intensitas pencahayaan di ruangan farmasi menggunakan metode pencahayaan setempat diperoleh nilai 74,1 lux. Berdasarkan hasil penelitian dapat diketahui bahwa pencahayaan yang ada di ruangan farmasi Rumah Sakit Mesra Kabupaten Kampar belum memenuhi standart dari Peraturan Menteri Kesehatan Republik Indonesia Nomor 7 Tahun 2019 tentang Kesehatan Lingkungan Rumah Sakit. Pencahayaan yang kurang terang mengakibatkan terjadinya keluhan kelelahan mata pada pekerja, Adapun keluhan kelelahan mata yang dialami pekerja berupa pedih disekitar mata, pusing, mengantuk dan nyeri disekitar mata. Daftar Pustaka : 27 (2004-2019) Kata Kunci : Intensitas, Lux , Pencahayaan Setempat, Kelelahan Mata
Work fatigue is part of a common problem that is often encountered in the workforce. Work fatigue is a symptom related to work efficiency, skills, boredom, and increased anxiety. From the initial survey of interviews and observations conducted, information was obtained that nurses who worked at Permata Hati Duri Hospital often complained of work fatigue The research method used was quantitative with cross sectional design. This research was conducted at Permata Hati Duri Hospital in June-July 2019. The research sample was 66 respondents. Data collection techniques using a questionnaire. The results showed there was no gender relationship (p value = 0.523), there was no relationship between nutritional status (p value 0.523), there was no history of disease relationship (p value 0.940), and there was an age relationship (p value = 0.000), status marriage (p value 0,000), years of service (p value 0.048), work shifts (p value 0,048) with nurse work fatigue. It is recommended that nurses should do sufficient circumstance after work to maintain the physical and mental condition of the body, to reduce fatigue nurses can do refreshing during holidays. For the hospital, management is expected to be able to take part in training related to efforts to prevent work fatigue by minimizing factors that can influence the occurrence of work fatigue.
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