Following a long history of using various strategies and policies for diversification and seasonal adjustment in the face of the challenges of achieving economic, social, and environmental sustainability, sun and beach destinations should also consider targeting the wellness tourism market as a post pandemic opportunity and long-term solution. Salou is a mature sun and beach destination in the Mediterranean, but one which, for some time, has had an increasing commitment to family and sports tourism as a result of a strategic renewal process. Now, with the impact of the coronavirus pandemic, the destination management organization is considering the evolution of the model, the internalization of sustainability as a fundamental value, and the impact of different markets. In this study, we examined the challenges the Salou Tourist Board has faced during the development of a post pandemic model for sustainable tourism and what strategies it has adopted in response. We also considered the opportunities and competitive advantages that Salou has in the field of wellness tourism. The results obtained should encourage the continuation of work that promotes the environmental axis of sustainability and adds value to the natural resources on which it depends, including the sea and the landscape, while maintaining the environmental quality of the resources.

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<p>Meteorological conditions determine the viability and competitiveness of socio-economic activities of any territory for many sectors, like those earmarked as priority areas in the Global Framework for Climate Services (GFCS). Yet, although the tourist sector is not one of those, the INDECIS project does include it.</p><p>Climate services, understood as the transmission of processed information from meteorological and climatological data in a way that becomes useful for the end-user in the decision-making process, should be useful to trigger actions that adapt tourism activity to long-term trends and sudden changes of the competitive context, or else mitigate the effects that tourism generates on climatic conditions.</p><p>In the framework of INDECIS project, researchers have been carried out different workshops for co-designing climate services in five European tourism destinations. The destination cases have the purpose of responding to the design of climate services taking into account the participation of different stakeholders in vulnerable destinations to Climate Change.  As the main output, it has been developed different sectoral tourism indexes, which allow defining the optimum conditions to carry out tourism activities (snow tourism, sun & beach tourism, cultural tourism and outdoor tourism).</p><p>The present research shows the preliminary results of the INDECIS Snow tourism Index (ISTI) through the case study of Jacetania’s County (Aragon Pyrenees).  The ISTI has been co-created with the participation of local stakeholders, the Destination Management Organization (DMO), companies and end-users. Meanwhile, the economic value has been tested with tourism data from the destination, specifically offer and supply regarding the snow tourism activities. </p><p>In this sense, the STI is made of three-dimensional perspectives: definition of meteorological conditions that condicionate the snow tourism (1), inclusion of other local variables, such as accessibility, infrastructures and characteristics of the ski stations (2), and consideration of the dynamics and seasonality of the destination (3). The first facet is essential for all users while the second facet is giving value specifically to skiers and the third facet is very useable as a planning tool for DMOs.</p><div> <p>The results allow validating the used methodology for the co-creation of climate services in the tourism sector. Concretely, the STI is a sectorial meteorological index for snow tourism in the Pyrenees’ Region. This index, that complements the Tourism Climate Index (TCI) and Holiday Climate Index (HCI), is based on the qualitative data received from the local agents and quantitatively transformed into a three-dimensional index for different users.</p> </div><p><em>Acknowledgments: INDECIS is part of ERA4CS, an ERA-NET initiated by JPI Climate, and funded by FORMAS (SE), DLR (DE), BMWFW (AT), IFD (DK), MINECO (ES), ANR (FR) with co-funding by the European Union Grant 690462).</em></p>

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