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The study examined radio family planning messages with particular reference to the nature of the audience influence on communication content by using a chat program on radio in a developing society. The study adopted content analysis research method with a purposive sampling technique and used a radio script having six items for analyses. Results showed that there were more family planning segments for women than for men and, there were more family planning for drugs/pills and materials/implantation than for injection. In addition, there were side effects in the use of family planning just as there were quite a number of frequently asked questions except for condoms-fiesta/kiss. This paper concludes that radio scripts/messages for family planning programs should accommodate more topics/segments of family planning for men and women, specifically, natural methods should be included. Furthermore, radio family planning messages should focus more on the benefits of family planning and specifically the benefits of contraceptive pill and post pill emergency should be examined. Other formats of programs should be employed in the campaign for family planning messages on radio, and development communicators and content developers of radio family planning scripts should explore more areas to make radio messages more robust.

One of the theories in mass communication studies, namely the media uses and gratifications theory has always attracted the attention of scholars in researches. This article explored the effectiveness of the utilisation of the uses and gratification theory in newspapers by citizens for the political information purposes. The study employed the survey research method to explore two Nigerian newspapers, namely Urhobo Voice, and Urhobo Vanguard; the research questions posed from the theoretical premise of the uses and gratifications theory. The result indicated that the newspapers were not the leading sources of political information for the residents; instead, radio played the leading role as attested to in this study. Secondly, voter education was found as the most helpful factor, as indicated by respondents. The study recommends establishment of daily newspapers as a way to bridge this gap of citizens not attesting to the use of the newspapers as their leading source of political information, and also to ensure that journalists provide adequate coverage on issues of election campaigns and government-related political matters for the enlightenment of citizens.

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