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High rates of the development of market relations and international integration processes imply an increase in the level of competition in leading sectors of the economy, which include energy, construction, industry enterprises and others. The purpose of this paper is to develop a universal methodology for assessing and improving the competitiveness of enterprises in the real sector of the economy. The paper analyzes the structure of cost for quality of products, examines the life cycle of the object in order to determine the approaches to the development and implementation of quality management systems. Using various methods of research, recommendations on the formation and implementation of quality management systems in enterprises of the real sector of the economy were developed in order to increase their competitiveness.

This paper presents the results of research in the field of developing innovation projects on the basis of the identification of factors of competitiveness. The principles of formation of competitiveness, including the principle of systematicity, goal-setting, efficiency, adaptability, uncertainty, and innovativeness, are substantiated. A model for the development of a competitive innovation project based on an analysis of external and internal factors providing competitive advantages is proposed. As a result of the research, an integral index of competitiveness of innovation projects was formed, characterizing the level of innovation achieved and allowing substantiating the directions for further development of investment and construction projects.