Governments increasingly require administrators to develop outcome measurements that reflect a program's impact on society. But standard approaches to performance measurement have neglected the impact on citizenship outcomes. Citizenship outcomes are individual civic capacities and dispositions and social bonds of civic reciprocity and trust. The concept is adapted from the growing policy feedback literature in political science, which offers strong empirical evidence that certain policies have measurable effects on citizenship outcomes such as political participation, social capital, a sense of civic belonging and self-worth as a citizen. Using the Program Assessment Rating Tool as an example, we demonstrate the failure of performance assessments to consider the civic implications of public policies. We argue that performance management systems should focus on citizenship outcomes, and offer a series of suggestions on how to measure such outcomes.3
Prior work finds that voters punish candidates for sponsoring attack ads. What remains unknown is the extent to which a negative ad is more effective if it is sponsored by a party or an independent group instead. We conducted three experiments in which we randomly assigned participants to view a negative ad that was identical except for its sponsor. We find that candidates can benefit from having a party or group "do their dirty work," but particularly if a group does, and that the most likely explanation for why this is the case is that many voters simply do not connect candidates to the ads sponsored by parties and groups. We also find that in some circumstances, a group-sponsored attack ad produces less polarization than one sponsored by a party. We conclude by discussing the implications our research has for current debates about the proper role of independent groups in electoral politics.
Despite the Supreme Court's acceptance of disclosure requirements, some donors have been able to remain anonymous through a combination of regulatory gaps, complicated financing schemes, and lags in when information is made public. As a first examination of the potential consequences of increased anonymity in political advertising we designed an experiment that varied the amount and format of information about the interests behind an attack ad sponsored by an "unknown" group. We find that participants were more supportive of the attacked candidate after viewing information disclosing donors, suggesting that voters may discount a group-sponsored ad when they have more information about the financial interests behind the message. We also find some evidence that the effect of disclosure depends on how campaign finance information is presented. Our study has implications for how (to this point, failed) congressional efforts to require greater disclosure of campaign finance donors may affect electoral politics.
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