This article presents an investigation of solar power plants' economic efficiency in the case of energy prosumers. The economic effect of the development of solar energy, the environmental effect of the transition to green energy and the social effect due to lower electricity costs and investment growth from the use of photovoltaic installations (PVI) have been proven. The level of annual savings in PVI due to changes in production and own consumption of electricity are determined. Through use of factor analysis, the grouping method, the method of generalizing indicators, quantitative data collection for solar PV systems and the matrix method, the two main hypotheses were proven: (i) solar energy production should be stimulated by a sound state tariff policy; (ii) prosu-96 mers as players of the electricity market should be considered in the tariff policy. It is revealed that at current interest rates, PVI operational activity is subject to more complex factors, and the main one becomes economic, namely considering the economy of consumers, the level of taxation or grants of PVI activities, as well as productivity and the real state of technical condition of devices. The provided research develops the theoretical and empirical basis for the state policy of solar electricity usage with consideration to the peculiarities of its production and consumption. The process of production and consumption of electricity in PVI is not characterized by uniformity, which is derived from a number of factors, primarily from natural and climatic conditions. It also depends on the technical characteristics of the devices.