Penelitian ini bertujuan untuk mengetahui kualitas pelayanan room boy terhadap kepuasan pelanggan di Hotel Six Senses Uluwatu Bali. Jenis penelitian ini menggunakan deskriptif kuantitatif dengan metode analisis regresi berganda. Teknik pengumpulan data dengan menyebarkan kuisioner dengan google form. Teknik pengambilan sampel dengan menggunakan accidental sampling yaitu responden didapatkan dari kebetulan bertemu dengan peneliti di Hotel Six Senses. Populasi dalam penelitian ini adalah seluruh pengunjung yang datang ke Hotel Six Senses. Sedangkan populasi dalam penelitian ini berjumlah 100 responden. Hasil penelitian menunjukkan bahwa tangible, reliability, responsiveness, assurance, dan empathy. pihak hotel lebih meningkatkan kualitas pada aspek-aspek responsiveness (daya tanggap) kepada konsumen yaitu karyawan hotel hendaknya meningkatkan inisiatif dalam membantu konsumen, profesional dalam menjalankan tugasnya serta menciptakan suasana yang damai dan tentram agar tamu merasa nyaman. Keywords : Tangible, Reliability, Responsiveness, Assurance, Empathy, Kepuasan PelangganAbstractThis study aims to determine the quality of room boy service on customer satisfaction at the Six Senses Hotel Uluwatu Bali. This type of research uses descriptive quantitative with multiple regression analysis method. Data collection techniques by distributing questionnaires with google form. The sampling technique used was accidental sampling, where respondents were obtained by chance meeting with researchers at the Six Senses Hotel. The population in this study were all visitors who came to the Six Senses Hotel. While the population in this study amounted to 100 respondents. The results showed that tangible, reliability, responsiveness, assurance, and empathy. this hotel further improves the quality in terms of responsiveness to consumers, namely hotel employees must increase the initiative in helping consumers, professionals in running their duties and create a peaceful and serene atmosphere so that guests feel comfortable. Keywords : Tangible, Reliability, Responsiveness, Assurance, Empathy, Customer Satisfaction
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.
customersupport@researchsolutions.com
10624 S. Eastern Ave., Ste. A-614
Henderson, NV 89052, USA
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Copyright © 2024 scite LLC. All rights reserved.
Made with 💙 for researchers
Part of the Research Solutions Family.