As áreas do tecido muscular (A MB) e do anel de gordura do braço (A GB), podem ser estimadas por medidas antropométricas. OBJETIVO: Investigar a validade e o erro intertestador da antropometria para inferência A MB e do A GB. Secundariamente, estudou-se a previsão da força dos membros superiores e tronco através da A MB. MÉTODOS: Foram voluntários para este estudo 40 adultos masculinos jovens (25 ± 6 anos; 72,6 ± 9,4kg), divididos aleatoriamente nos grupos de validade interna (VI, n = 30) e validade externa (VE, n = 10). Determinou-se para VI, através de conceitos geométricos, a área total do braço (A TB), A MB, A GB e área percentual de gordura do braço. O somatório de oito dobras cutâneas (S DC8) foi empregado como índice da adiposidade corporal. A força dos membros superiores e do tronco foi medida através da carga máxima alcançada no exercício supino reto livre (1-RM). As medidas antropométricas foram realizadas por dois avaliadores independentes. Os dados foram tratados por meio da análise de regressão, coeficiente de correlação intraclasse (ICC) e teste t de Student pareado (a < 0,05). RESULTADOS: A variância do S DC8 pode ser explicada em 93% (EPE = 14,6mm) a partir da A GB e do peso corporal. A A MB explicou em 66,1% (EPE = 9kg) a 1-RM. Não se observou diferença significativa, para o grupo VE, entre os valores medidos (84,2 ± 16,2kg) e preditos (78,4 ± 14,2kg) de 1-RM. Observou-se pouca variação entre os avaliadores para A MB (ICC = 0,99), A GB (ICC = 0,96) e A TB (ICC = 0,99). CONCLUSÃO: A antropometria pode ser empregada para inferência da A MB e do A GB, com boa concordância entre avaliadores, para estimativa da adiposidade corporal e da força dos membros superiores e tronco.
This study aims to analyse the management of the LA 84 Foundation, from the perspective of the 1984 OG heritage in order to confirm in practice Chappelet's (2015) theoretical proposal and the triple Helix perspective. To this end, the following goals: (1) detect which entities are present in the current management of the LA84 Foundation; (2) verify how LA84 manages, and funds or establishes partnerships in order to preserve its heritage and the interrelationships between the three agents of HT (private companies, universities, and government). Respondents were from sectors, namely VP of Programs and Scholarships, VP of Operations and Finance, VP of Development and Partnerships and the Consultant -former CEO of the Foundation, addressed in two categories: (a) Entities present in the management and activities performed and (b) Financial management and Fundraising and partnerships. Results. the Foundation's focus on three HT actors Universities, Companies and the Government. Entities interact to complement their roles and responsibilities in order to keep the foundation financially self-sustaining. Conclusions: (i) the Triple Helix model presents itself as a resource for the development of sustainability strategies in the management projects of the LA84 Foundation aiming at the continuity in the preservation of legacies since it has in its management the involvement of (ii) the model of having a non-profit entity -a foundation in this case -to bring together diverse entities in management and purposes is a positive strategy for the proper management of legacies and futures heritages from the organization of mega sports events.
The purpose of this study was to examine the corporate objectives of the "Rio 2016" Olympic Games sponsors program, expanding the literature by investigating the first Latin American edition of the Olympic Games and by introducing a multi categorical framework for understanding why sponsors invest in mega sport events. The data for this study derives from 6 in-depth interviews with highly standing managers of Rio 2016 official sponsors. All of the interviewees had a sports sponsorship background, indicating that the specific knowledge contributes positively for business reflections and decision making. This study revealed five categories of corporate objectives relevant to the Rio 2016 Olympic Games, including Corporate Social Responsibility, Branding, Organizational capability, Network, and Financial Performance. International and national companies affiliated with the Rio games had a strong interest in branding and especially in the possibility of being recognized as pioneers in Latin America in delivering the games and showing that the country can be appealing to new business and growth. The networking of the sponsors in the context of sponsor-sponsor and sponsor-sponsee was a new set of corporate objectives highlighted by this research. This indicates that events can be the beginning of a great institutional relationship between the sponsor and the sponsee. The least cited sponsors' objective was CSR and related more with financial and branding subobjectives. Also, the study offers evidence that sponsors may use the event as an opportunity to create a legacy after the Olympics, which can be exploited beyond the games for business benefits.
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