The article deals specifically with the features of such negative phenomena as business narcissism, cultural and legal nihilism, which have resulted from a lack of ideology in the development of the state and national economy. Based on the analysis of the existing studies and current practice of state authorities and economic entities, the problems of their ideological support and growth have been found. The authors have established regular patterns of relationships between business narcissism, cultural and legal nihilism and specific features of introducing innovative technologies at various levels of government. The study has been presented under the conditions of transition economy of the post- totalitarian society. The research also explores different ways of increasing responsibility for the effective social development and industrial growth, namely, by introducing spiritual, cultural, moral and ethical dimensions, innovative managerial practices and modernizing technology and production processes. It is claimed that from the perspective of European standards, the most appropriate methods to assess the operational stability of the enterprise are not only innovative means, but also elimination of business narcissism, cultural and legal nihilism. Overcoming the above-mentioned negative phenomena through developing and implementing the state’s ideological policies will make it possible to effectively promote the national economy and state-building. The study provides evidence that ideological factors ensure stable operation of Ukraine’s industrial enterprises on the domestic (national) market and create an enabling environment for their competitiveness among companies of the European Union. The authors formulate the basic social circumstances that may hinder implementing the state ideological policy and fighting against business narcissism, cultural and legal nihilism, particularly, the absence of a well-established legal and judicial system, corruption and oligarchy, a lack of accountability and impunity.

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A comparative analysis of the main indicators of ecological sustainability in Ukraine and European countries has been done and the economic indicators of nature use in Ukraine have been studied. The purpose of this article is to study the experience and development peculiarities of corporate environmental responsibility, as well as the implementation of better European environmental practice in Ukrainian business. The research methodology concerns to the study of the Environmental Sustainability Index of Ukraine and European countries, as well as the Eco-innovations Index. The key criteria for corporate environmental responsibility has been identified based on the analysis results and a list of factors affecting the environmental responsibility of the enterprise has been formed. The conceptual framework of corporate environmental responsibility in Ukraine with application European principles and approaches for creating a favourable business environment has been developed.

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