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PurposeThe purpose of this study is to identify a comprehensive list of main enablers of successful implementation of green manufacturing (GM) practices in small and medium-sized enterprises (SMEs). Based on the inputs from Irish SMEs' experts, a validated conceptual hierarchy model of the identified enablers is developed to analyse and prioritise the most dominant ones.Design/methodology/approachData were collected using a questionnaire survey responded by various professionals in Irish manufacturing SMEs. Experts' opinions were analysed using interpretive structural modelling (ISM) and cross-impact matrix multiplication applied to classification (MICMAC) to distinguish the mutual influences amongst the nine identified enablers.FindingsThe findings revealed that from the Irish SMEs' perspective, strong green supply chain relations are the outcome of successfully implementing GM and not a driver of the other enablers. Furthermore, lower manufacturing costs are found to arise as a result of GM practices in SMEs.Practical implicationsIt is discussed that emulating the actions of larger companies will not necessarily yield the same results for SMEs. Innovation will become a cornerstone of remaining competitive in a sustainable environment, which is facilitated by closer green supply chain relations.Originality/valueThe reported findings in this article contribute to theory and practice of GM and SMEs research domains by systematically identified, classified and ranked enablers in a conceptual hierarchal model from the perspective of Irish SMEs. This research lays the foundations for further analysis of the GM practices enablers in a time when UN mandates and EU regulations are increasingly impacting SMEs all around Europe and especially Ireland.