This research aims to understand the performance of purchasing social responsibility (PSR) through moderating effect of purchasing strategic integration. The results show that PSR directly influences purchasing performance, while the relationship between PSR and purchasing performance is partially mediated by organizational learning. Moreover, strategic integration negatively moderates the relationship between PSR and purchasing performance. This study suggests that the adoption of PSR affects the operations of both buyers and suppliers in a supply chain that further encourage organizational learning and increases purchasing efficiency. The results also show that organizations may realize this effect of PSR practices but may focus on other purchasing practices, which affects purchasing performance. RésuméCette recherche a pour but de chercher à comprendre la performance de la responsabilité sociale des achats (PSR) en modérant l'effet de l'intégration stratégique des achats. Les résultats montrent que la PSR influe directement sur le rendement des achats, tandis que la relation entre la PSR et le rendement des achats est en partie influencée par l'apprentissage organisationnel. De plus, l'intégration stratégique modère négativement la relation entre le PSR et la performance des achats. Les auteurs montrent que, dans une chaîne d'approvisionnement qui favorise davantage l'apprentissage organisationnel, l'adoption de la PSR influence les activités des acheteurs et des fournisseurs et accroît l'efficacité des achats. Les résultats révèlent également que bien que les organisations puissent se rendre compte de cet effet des pratiques de la PSR, elles se concentrent sur d'autres pratiques d'achat, ce qui a une incidence sur le rendement des achats.
This research aimed to design and develop a digital platform-mediated tourism system for self-service information in small-town destinations. It focused on a case study performed in Koh Raet, Surat Thani province, Thailand. The system consists of the Tourism Information Service (TIS) system and a digital game for discovering Koh Raet. The TIS System is designed for self-visiting activities in Koh Raet. Furthermore, the digital game for exploring and discovering Koh Raet was also integrated with a QR code, with the objective of improving tourist experiences. A qualitative approach was conducted, followed by managing the system development, and finally, the system evaluation related to the efficiency of the proposed system was performed. To evaluate the system, we gathered qualitative data from an online questionnaire. Based on the results, we conclude that the participants were highly satisfied with the system's performance. The research contributes to empowering small-town tourism by combining tourism information services and gamification into a digital-platform-mediated tourism system. Another contribution is to provide a self-service experience for travelers in small-town destinations, offering reliable and up-to-date information about the destination. Furthermore, it is intended to foster small-town tourism promotion, and boost tourism activities in small-town destinations in sustainable ways
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