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The significance of intangible resources with regard to business success in general has evidently increased. This paper aims to draw conclusions on a broad empirical basis with regard to internal drivers of innovation and related differences between manufacturing and service enterprises. Measures to improve the enterprises’ innovation capability are studied on the basis of 38 intellectual capital statements. Furthermore, the data gained from a large scale survey among more than 1000 enterprises is analyzed with regard to product as well as process innovation. In subsequence, the results of both analyses are matched and compared.

Kurzfassung Die Verschmelzung der physischen mit der virtuellen Welt charakterisiert die vierte industrielle Revolution. Damit die digitale Transformation und Industrie 4.0 gelingen, bedarf es neuer Konzepte der Unternehmensentwicklung. In diesem Kontext wird der Mensch auch zukünftig eine zentrale Rolle spielen. Dieser Beitrag untersucht Potenziale und Anforderungen an das Wissensmanagement im Kontext von Industrie 4.0. Hierzu wird zwischen einer operativen und einer strategischen Perspektive des Wissensmanagements unterschieden.

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