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The study has been conducted as a response towards a lack of studies into agriculture entrepreneurship within the local setting. The main attempt of this study is to determine the factors affecting the inclination toward agricultural entrepreneurship among students in agriculture learning institute. This is a quantitative study for which, based on a simple random sampling, a total of 237 students from four agriculture learning institutes were selected as the respondents. The analyzed data has confirmed that the highest mean score was recorded for social value, followed by subjective norm, then behavioral attitude, then closer valuation and finally perceived behavioral control. Based on the data obtained, it is recommended that more studies to be conducted to examine the influencing factors and the challenges faced by the new generations in Malaysia around agriculture entrepreneurship.

Beef cattle plays a role as a protein source to the population of a country. However, the current demand for beef is greater than its supply making it a hot issue in food security. Moreover, the price of local beef per kilogram is higher than imported beef. The use of innovations such as artificial insemination, biosecurity and integration techniques is yet to be applied by beef cattle farmers although empirically proven to improve beef production. This situation has become more critical among beef producers in Malaysia. This study was conducted on 233 beef cattle farmers at four states of Peninsular Malaysia including Kedah, Kelantan, Selangor and Johor. Ordinal logistic regression was employed to analyse the influencing factors for adopting innovation in beef cattle farming. The result demonstrated that farmer-to-farmer extension, level of education, number of cattle, value of a business and access to information were statistically significant at 0.1, 0.01 and 0.05. However, age, experience and government extension showed an insignificant relationship with the adoption of innovation. Based on the findings, it can be concluded that farmers are still interested in adopting innovation; however, some limitations were found to drive them away from it. Hence, the collaboration among all parties is a must to ensure the success of this sector and achieve a self-sufficiency level for the Malaysian population.

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