: Huta Tinggi Tourism Village is located in Pangulang District, Samosir District, North Sumatra. This study uses a descriptive-qualitative approach that employs a community-based research model that leverages community engagement to provide support, resources, and participation in the research process to produce research outcomes that benefit them. increase. The problem under study has two formulations: (1) How does Huta Tinggi Tourism Village Institute realize the application of Community Based Tourism (CBT) concept in managing sustainable tourist attractions? (2) In managing sustainable tourism destinations What are the roles of relevant stakeholders? Data sources for this study are primary and secondary data using observational, interview, documentation, and FGD (focus group discussion) data collection techniques. Data analysis uses data collection, data summation, data presentation, and inference phases. Research shows that the concept of CBT involves all stakeholders in the tourism industry, but needs to be further developed. The relevant stakeholders involved in managing destinations consist of community groups, governments and those responsible for creating sustainable management of destinations. There are still many problems to be solved, especially in environment and water management.

Community service is one of the Tridharma Perguruan Tinggi (Three Pillars of Higher Education) which aims to increase the sense of concern for the community by sharing knowledge and skills. The purpose of this community service activity is: (1) Provide training on how to decorate cakes appropriately and professionally; (2) Establish cooperation between the Faculty of Tourism, Universitas Pelita Harapan and smk Santa Maria; (3) Carrying out one of the functions of the Tridharma Perguruan Tinggi (Three Pillars of Higher Education), especially in the field of Community Service; (4) Invite SMKN Hospitality students to innovate in decorating and entrepreneurship in the field of bread and cake.

Sinar Medan Restaurant is one of the restaurants affected by the implementation of PPKM in Indonesia. Because this restaurant has several strategies that can be implemented and planned, so that it can survive until now. Even the condition of the Sinar Medan restaurant has started to recover as before (before the implementation of PPKM). Under these conditions, researchers conducted research on Sinar Medan Restaurant regarding the applicable operational strategy. The purpose of this study was to analyze the condition of the Sinar Medan restaurant during the PPKM period and analyze the management strategy of the Sinar Medan Restaurant during the PPKM period. The purpose of this study was to analyze the condition of the Sinar Medan restaurant during the PPKM period and analyze the management strategy of the Sinar Medan Restaurant during the PPKM period. This research is a qualitative research where the research object chosen by the researcher is Sinar Medan Restaurant located in Gading Serpong. Sinar Medan Restaurant has the concept of a family restaurant. Based on the results and discussions that have been carried out on Sinar Medan Restaurant, it can be concluded that before PPKM Sinar Medan Restaurant never touched social media to do promotions, but now they are doing promotions on social media such as creating Instagram accounts and creating new phone numbers for WhatsApp accounts.

Penelitian ini bertujuan untuk mengetahui persepsi nilai makanan, citra makanan, pengalaman makanan, loyalitas pengunjung dan mediasi kepuasan kuliner. Objek penelitian ini adalah wisatawan yang berkunjung ke wisata Pontianak. Sampel  penelitian ini sebanyak  400 responden. Penelitian ini merupakan penelitian kuantitatif dengan metode survei. Alat pengumpulan data dalam penelitian ini menggunakan kuesioner. Kuesioner online  dibagikan kepada wisatawan yang berkunjung ke Pontianak menggunakan non-probability dan purposeful sampling dengan kriteria wisatawan  berkunjung ke Pontianak setahun sekali. Analisis data menggunakan PLS-SEM. Hasil penelitian menunjukkan bahwa terdapat pengaruh positif antara seluruh variabel dan dimediasi oleh food satisfaction dengan  p-value sebesar 0,000 maka dapat disimpulkan bahwa semua hipotesis didukung Keywords: Gastronomic perceived value, gastronomic image, Gastronomic experience, loyalitas wisatawan, gastronomic Satisfaction.   Abstract This study aims to determine the perception of food value, food image, food experience, visitor loyalty and mediation of culinary satisfaction. The object of this research is tourists who visit Pontianak tourism. The sample of this research is 400 respondents. This research is a quantitative research with survey method. The data collection tool in this study used a questionnaire. Online questionnaires were distributed to tourists visiting Pontianak using non-probability and purposeful sampling with the criteria of tourists visiting Pontianak once a year. Data analysis using PLS-SEM. The results show that there is a positive influence between all variables and is mediated by food satisfaction with a p-value of 0.000, so it can be concluded that all hypotheses are supported.. Keywords: Gastronomic perceived value, gastronomic image, Gastronomic experience, visitor loyalty, gastronomic satisfaction.