The creation of an effective system for the application of innovations in the development of oil and gas fields (OGF) at the present stage requires an appropriate innovation policy. There is a need to develop a strategy and methodology for the formation of approaches for the effective implementation of innovations in the development of oil and gas fields and ensuring their economic efficiency, both in the domestic and global markets. The development of innovative and methodological foundations, methods of integrated modeling, management and evaluation of the technical and economic efficiency of introducing innovative approaches in the process of OGF development is an important scientific and practical task. Keywords: innovation; oil; gas; geological and technical measures; effective management.