The purpose of the startup approach is to find an appropriate course of action that adds value to the economy’s development. This study is aimed to determine the effect of the lean startup approach with mediating effect of business coaching to foster innovative work behavior in women entrepreneurs. Additionally, the study also examines the moderating effect of age on the lean startup approach and innovative work behavior. A quantitative approach was employed. The findings show that the relationship between the lean startup approach and innovative work behavior is significant. Moreover, the findings also revealed a significant mediating effect of business coaching and moderating effect of age. This research encourages practitioners and scholars to deal with women entrepreneurship incubation initiatives in the lean startup methodology. Furthermore, this study also leads to a deeper understanding of women’s ideas for business exploration, growth, and implementation. The study contends that guidelines and directives are critical for creative entrepreneurial behavior.
La autoeficacia emprendedora ha ganado importancia en los últimos años en el campo del emprendimiento, con base en ello el objetivo del presente estudio fue determinar el efecto de la autoeficacia emprendedora sobre el desempeño empresarial de las micro y pequeñas empresas de cuatro provincias peruanas, para ello se evaluó a un total de 382 emprendedores de diversas instituciones quienes fueron evaluados a través de una encuesta con propiedades psicométricas adecuadas. Dentro de los principales resultados se determinaron valores significativos a un nivel de confianza del 95% (p=0.00; p<0.01) en la relación entre las dimensiones de la autoeficacia emprendedora con el desempeño empresarial, donde resalta que la dimensión de propiciar relaciones con inversionistas aporta en gran medida al incremento de los resultados de las empresas, mientras que la dimensión fomentar un entorno innovador su contribución es menor; en conclusión, se evidencia que la autoeficacia emprendedora tiene un efecto positivo sobre el desempeño empresarial esto indica que en tanto un sujeto tenga mejores aptitudes para diseñar nuevos productos se obtendrán mejoras en el desempeño dentro de las micro y pequeñas empresas peruanas.
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