Sinar Kencana II Farmers Group is a farmer group that received transplanter machine assistance, but the majority of farmers still carry out the conventional rice planting process, only 20% of farmers have used transplanters. Farmers are still reluctant to use and apply transplanter machines on their farms because of limited knowledge and information about the use of these tools. This study aims to determine the level of knowledge of lowland rice farmers and the factors associated with the level of knowledge of farmers to transplanter innovation. This research was conducted at the Sinar Kencana Farmer Group II Kampung Bumi Kencana, Seputih Agung District, Central Lampung Regency. The data in this study were taken in October-November 2021. Determination of the number of samples using purposive sampling technique for all members who are members of the Sinar Kencana II farmer group as many as 62 respondents. The types of data taken are primary data and secondary data. Methods of data collection is done by observation, interviews and documentation. This study used census method and the data were analyzed descriptively with a quantitative approach and correlation analysis to see the factors related to the level of knowledge of farmers. The results showed that the level of knowledge of lowland rice farmers to transplanter innovation was generally in the high category with a score of 45,16%, knowledge of how to use transplanters was in the medium category with a score of 35,48%, and knowledge about the benefits of transplanters was in the high category with a score of 41,94%. The variables of formal education, non-formal education, and sources of information have a relationship or correlate with the level of knowledge of lowland rice farmers on transplanter innovation, while the variables of age and length of farming have no relationship with the level of knowledge of lowland rice farmers on transplanter innovation. Keywords: innovation, knowledge, transplanter

The use of mechanization in agriculture in addition to increasing rice productivity can also be a strategy in overcoming labor scarcity as well as the use of technology and the adoption of the transition from using traditional tools to modern tools. The transplanter machine is a new innovation for some people in Central Lampung Regency, such as in Seputih Agung District, which is one of the sub-districts that received transplanter assistance from the government which is expected to be implemented by farmers on their farming land. Transplanter machine technology if adopted by farmers is very profitable, because it can facilitate the planting of rice seeds, speed up work time, is effective, and also saves production costs for the planting process. The behavior of farmers in adopting transplanters is formed through the level of knowledge they have which will affect farmers in determining their attitude to accept and implement an innovation. The objectives in this study were to determine farmers’ attitudes towards transplanter innovation adoption, determine farmer behavior in adopting transplanter innovation and analyze the effect of farmers’ attitudes towards transplanter innovation adoption. This research was conducted in January 2023 in Seputih Agung District, Central Lampung Regency for farmers who are members of farmer groups receiving transplanter machine assistance with 70 respondents. The research method used is quantitative descriptive with statistical analysis of Partial Least Square (PLS) assisted through SmartPLS Software version 3.0. The results showed that the cognitive attitudes of farmers were included in the fairly high category, which means that farmers had sufficient knowledge about rice transplanter machines. The affective attitude of farmers is included in the high enough category, which means that the affective attitude is sufficient to provide support for the attitude of farmers in adopting transplanter innovations. The conative attitude of farmers is included in the fairly high enough category, which means attitudes that tend to be followers or imitators. This also happened in Seputih Agung Subdistrict, farmers wanted to use the transplanter machine if many farmers had used it and acknowledged the benefits they would get. The behavior of farmers in adopting transplanter innovations as measured by selecting seeds and selecting seeds, making nurseries in dapog, setting spacing, setting soil depth, and setting the number of seeds is included in the moderate category. The results of the analysis of the variable attitude of farmers towards the behavior of farmers in adopting transplanter innovations have a significant influence, these results indicate that the greater the attitude of farmers is able to increase the behavior of farmers in adopting transplanter innovations.