The global COVID-19 pandemic has forced the world’s leaders to find the proper steps to respond. One of the ways to be taken is by collaborating and increasing public participation at large, including through the idea of co-production. However, this idea requires the participation of leaders with various styles and characteristics for the collaboration process to be successful. One of the cities that responded to the pandemic by mobilizing leaders from the mayor to the RT/RW level was the city of Surabaya. This collaborative effort between residents and the government in responding to the COVID-19 pandemic is summarized in the Tangguh Jogo Suroboyo Village program. This research uses a qualitative method with a case study approach. The co-production process through the Kampung Tangguh Jogo Suroboyo program took place thanks to the encouragement of leaders at the grassroots level, including rt/rw. The RT/RW are central actors in mobilizing residents to survive amid a pandemic. The leadership characteristic shown at the grassroots level is collective leadership. This collective leadership has existed since the beginning of the establishment of Tangguh Village. The characteristics of collective leadership are inseparable from the values that exist in society, namely the spirit of “gotong royong.” In addition, collective leadership can better gather community solidarity amid a pandemic because of its informal nature, flexibility, and more accessible and faster coordination.

The KOTAKU program was adopted by the Surabaya City Government through the arrangement of fishing villages. In structuring this village, the Surabaya City Government cooperates with the private sector and community participation to build a village that was originally a slum into a village that has art, characteristics and tourism selling values. This village is called Kampung Pelangi. This study uses a qualitative approach and data analysis techniques according to Miles Huberman and Sandana by reducing, presenting data and drawing conclusions. This study uses the theory of Collaborative Governance Anshell and Gash, initial conditions, institutional design, facilitative leadership, and collaborative processes. The results of this study indicate that the collaboration process between stakeholders is effective. The result of this collaborative governance is the creation of Kampung Pelangi as a new tourist destination in the city of Surabaya.

The aim of this research is to find out the Adaptation of Michael Porter's Differentiation Strategy: Cyberspace as the Main Facility of Startup Business in Post-Pandemic. This type of research is qualitative research. The research process is by collecting data from secondary data sources through observation and research results that have been published in journals that already have indexes, credible census data related to research and mass media reports that have valid credibility. The Competitive Strategies model put forward by Porter is one of the popular strategies to explain how the design of an organization, especially a money-oriented organization, can work well, some of the benefits of working indirectly along with the disadvantages. During the pandemic there was a shift in working methods in various sectors. The face-to-face method is not possible, so it is necessary to use a video teleconference platform. Issues regarding organizational strategy and design can be addressed through the concept of comparative advantage which includes Porter's differentiation strategy. The implementation of this strategy is capable and capable of increasing organizational resilience as adapted by Schoters and Ruang Guru. These companies have even carried out the differentiation method well when implementing differentiating strategy.