Cyber city is one of the modern city concepts based on Information and Communication Technology (ICT) which has been widely applied in big cities around the world. This is a result of the increasing need for people who want to access information and communicate easily and quickly. As part of the modern world community, Indonesia is time to apply the concept of cyber city to meet the needs of its citizens in accessing the internet more broadly and is no longer limited to certain groups. Indonesian citizens are now in the information age where everyone has the same opportunity to communicate widely both nationally and internationally. The implementation of cyber city can also help the community in utilizing the sophistication of information technology to support development. This study discusses the optimization of cyber city as a communication media for development in Indonesia. This study uses a qualitative approach. The data collection technique of the researcher uses the literature study method. Cyber city as a development communication media has an important role in supporting development in Indonesia, it needs to be improved development communication technology innovations that are easy to use and useful for the community and increase protection for people's personal data.

The development strategy determines the communication strategy, so the meaning of development communication also depends on the capital or development paradigm chosen. Development is a process whose emphasis is on harmony between aspects of outward progress and inner satisfaction. When viewed in terms of communication science which also studies the problem of the process, namely the process of delivering one's message to others to change attitudes, opinions and behavior. So development basically involves at least three components, namely development communicators (either government officials or the community), development messages containing development ideas or programs and development communicators, namely the wider community of development targets. The development of Indonesian society is pragmatic, namely a pattern that generates innovation for the present and the future. The communication function is at the forefront of changing attitudes and behavior of Indonesian people as the main actors of development, both as subjects and as objects of development.

The development strategy determines the communication strategy, so the meaning of development communication also depends on the capital or development paradigm chosen. Development is a process whose emphasis is on harmony between aspects of outward progress and inner satisfaction. When viewed in terms of communication science which also studies the problem of the process, namely the process of delivering one's message to others to change attitudes, opinions and behavior. So development basically involves at least three components, namely development communicators (either government officials or the community), development messages containing development ideas or programs and development communicators, namely the wider community of development targets. The development of Indonesian society is pragmatic, namely a pattern that generates innovation for the present and the future. The communication function is at the forefront of changing attitudes and behavior of Indonesian people as the main actors of development, both as subjects and as objects of development. Keywords: communication strategy, development communication

The development strategy determines the communication strategy, so the meaning of development communication also depends on the capital or development paradigm chosen. Development is a process whose emphasis is on harmony between aspects of outward progress and inner satisfaction. When viewed in terms of communication science which also studies the problem of the process, namely the process of delivering one's message to others to change attitudes, opinions and behavior. So development basically involves at least three components, namely development communicators (either government officials or the community), development messages containing development ideas or programs and development communicators, namely the wider community of development targets. The development of Indonesian society is pragmatic, namely a pattern that generates innovation for the present and the future. The communication function is at the forefront of changing attitudes and behavior of Indonesian people as the main actors of development, both as subjects and as objects of development. Keywords: communication strategy, development communication