Media, and particularly TV media, have a great impact on the general public. In recent years, spatial patterns of information and the relevance of intangible geographies have become increasingly important. Gatekeeping plays a critical role in the selection of information that is transformed into media. Therefore, gatekeeping, through national media, also co-forms the generation of mental maps. In this paper, correspondence analysis (a statistical method) combined with cloud lines (a new visual analytics technique) is used to analyze how individual major regional events in one of the post-communist countries, the Czech Republic, penetrate into the media on a national scale. Although national news should minimize distortions about regions, this assumption has not been verified by our research. Impressions presented by the media of selected regions that were markedly influenced by one or several events in those regions demonstrate that gatekeepers, especially news reporters, functioned as a filter by selecting only a few specific, and in many cases, unusual events for dissemination.

Location processes are constitutive for the formation of economic landscape. Largest enterprises represent one of the most important units of territorial economies. Their role is palpable mainly in the sphere of employment, technological level, value chains, competition as well as overall economic power. It is far from surprising that the weight of enterprise headquarters is higher than that of their affiliates. Therefore, the main objective of our article is to analyze and assess the development of spatial organization of one hundred largest enterprise head offices in the Czech Republic from both quantitative and qualitative perspectives. Due to data limitations, size of the enterprise is measured by its turnover. Spatial distribution of one hundred largest Czech enterprises and its development over time represent the focal point of our evaluation from quantitative point of view. The analysis was based upon annually published top 100 databases. Qualitative assessment is underpinned by the results of the questionnaire, which was focused on particular location factors accentuated by largest enterprises. Consistency analysis and exploratory factor analysis provide us with useful instrument for the evaluation of qualitative dimension of the issue and help us to conceptualize location preferences of largest enterprises in the country.

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ABSTRACT. Importance of largest enterprises is steadily augmenting. In contrast to small-and middle-sized firms, their large counterparts influence individual territorial economies with much higher intensity. The Czech Republic, which represents an object of the article, is a country, where big companies traditionally played a relevant role. While headquarters of large enterprises have been subject to several solid analyses, an attention devoted to their first-tier affiliates is far from sufficient. In order to find meaningful similarities among location factors of firsttier affiliates of one hundred largest enterprises in the country, cluster analysis proved to be useful. Generally, attitudes of managements responsible for the location of first-tier affiliates turned out to be driven largely by pragmatism as a strategy to succeed in contemporary turbulent socioeconomic environment. The paper contributes to filling mainly in informational gaps.