Information about the spread of the coronavirus is circulated through various information channels in the society, both mainstream media, alternative media, social media, and daily conversation. One of the information channels that is widely used and referenced by the public is social media. Dissemination of information about the expanse of the coronavirus on social media is arranged by various individuals. This study will explain the disemination of information relating to covid-19 in terms of the social class of the reader. In this study, we use critical discourse analysis as a method for analyzing data. This study finding is that the information circulation about coronavirus in social media is class bias. General information is conducted through formal language by middle-class groups. On the other hand, many people present alternative information in the form of memes, jokes, and funny content that contains information about spreading the coronavirus. This phenomenon can be categorized as a lower social class attempt to understanding and spreading information about the coronavirus (Cinelli, et al., 2020)outbreak. The media used to disseminate this information contains text, images/photos, or videos that contain memes, organizes, and funny content. This phenomenon can be seen as a lower-class struggle to educate its class in situations and conditions caused by the coronavirus.
This research departs from observations over messages contained in the advertisement slogans of consumer products, especially those using foreign languages. The aim was to find out if shifts have occurred in the translation processes of the slogans from one language to another. Data analysis was performed on the aspect of verbal (interlingual) translation of the slogansfrom English into Indonesian using Jackendoff’s Conceptual Structure. Jakobson’s intersemiotic translation approach was used to analyze the messages of the verbal slogan translated into their visual language. The results show that translation shifts have occurred, both verbally and visually
ABSTRAKBahasa merupakan praktik sosial dan berfungsi sebagai medium penyampai pesan. Di masyarakat, bahasa memiliki peran untuk membangun kepercayaan, pendidikan, dan berbagai hal lainnya. Salah satu fenomena bahasa yang menarik untuk diteliti adalah peran bahasa dalam membangun wacana dan menjadi senjata yang efektif untuk menyebarkan ideologi konsumerisme. Dalam penelitian ini diuraikan bagaimana bahasa bekerja membangun wacana konsumerisme dan melakukan pemanggilan ideologis pada laman komersial permakaman San Diego Hill Memorial Parks and Funeral Homes (SDHMP & FH). Teori yang digunakan adalah analisis wacana kritis. Dari penelitian ini, didapatkan hasil, SDHMP & FH menawarkan konsep diri kepada calon pelanggannya. Semua konsep diri ini muncul dengan berbagai detail melalui deskripsi setiap permakaman yang ditawarkan. Melalui wacana, laman permakaman ini melakukan pemanggilan ideologis kepada para pelanggannya. Mereka didorong untuk mengidentifikasi dirinya sebagai bagian dari kelas sosial tertentu. Setiap permakaman ditawarkan sesuai dengan gaya dan kelas sosial calon pelanggannya. Melalui pemanggilan yang halus, wacana ini mendorong para pelanggan, calon pelanggan, atau masyarakat umum untuk mengidentifikasi diri mereka dan memilih permakaman yang sesuai dengan kebutuhan, keinginan, dan hasrat diri mereka. Wacana mendorong masyarakat, khususnya pelanggan, untuk mengonsumsi tanda dan makna yang dibangun melalui wacana tersebut. PENDAHULUANSeiring dengan perkembangan ekonomi di Indonesia, kemampuan daya beli masyarakat Indonesia semakin meningkat pula. Selain itu, gaya hidup masyarakat juga semakin beragam. Hal tersebut berhubungan dengan pola konsumsi masyarakat yang terus berkembang. Pola konsumsi tersebut ditunjang dengan semakin terbukanya arus informasi dan perdagangan. Berbagai saluran komunikasi baik bersifat cetak, luar ruang, elektronik, dan digital semakin berkembang. Pengetahuan orang tentang apa yang terjadi di lingkungan sekitarnya, nasional, maupun internasional semakin terbuka dan meningkat.Perkembangan hal-hal ini sangat memengaruhi berbagai hal yang 43
Khitanan is one of the ritual traditions that celebrated by the Javanese people with the aim of obtaining safety or expressing gratitude for something that has been achieved. This study aims to examine the procession of khitanan according to Javanese culture as seen from the meaning of event of khitanan that included the procession, the function, and the myths in khitanan from the perspective of anthropological linguistics. The research method used is descriptive qualitative research model of Gormon & Clayton to report the meaning of event from the observation and to obtain direct information. Sources of data in this study are verbal expressions and behavior patterns of the Ringin Agung-Kediri community during the process of khitanan. The subjects of this study were community leaders, religious leaders, some parents whose sons were circumcised, and the village community of 20 people. Data collection techniques in this study are observation, documentation, interviews, and literature study. The study has shown that the meaning of khitanan by the Javanese people in Ringin Agung-Kediri village was influenced by their religion and namely Islam. It is also affected by their ancestors teaching. The practice of khitanan itself are divided into three stages, namely, preparation (looking for a good day), ges (day of the khitanan) after ges (day after khitanan). In addition, the practice of khitanan can also create perception about the environmental social life. Thus, the people of Ringin Agung Kediri have made the practice of khitanan as cultural event to demonstrate their self-identity and the existence of their ancestral cultural heritage.
Towards the presidential election of Republic of Indonesia in 2019, many discourses related to the presidential election 2019 appeared in various mass media. The media included printed, electronic, and online news which gave information, editorial, advertisement, and other forms related to the presidential election. These various contents about the presidential election were interesting to be explored through research because they could uncover realities which were represented differently, for different purposes, and with distinctive ideology in each mass medium. These phenomena could be found not only in national online mass media, but also in online mass media in Lampung. Observing how the prospective president and vice president were represented in local online mass media was an interesting thing. That was because by using data from local online mass media, we could identify how constellation movement and political dynamics in national level were represented in local level with unique reader segments. One of provinces which were interesting to be explored through research was Lampung. As a province located in the southern area of Sumatera, Lampung was geographically strategic as the connector of Java and Sumatera. Lampung played a crucial role due to its position as the gate of Sumatera Island in logistic matters and citizen mobilization to Java and Sumatera. Based on data from Alexa (Alexa, 2019) there were five online mass media in Lampung which occupied the highest positions: saibumi.com, jejamo.com, lampost.co, radarlampung.co.id, and duajurai.co. This research aimed at describing the representation of prospective president and vice president during the presidential election 2019 in news articles published by local news sites in Lampung. It would use a discourse analysis with Corpus- Assisted Critical Discourse Analysis (CACDA). Based on data analysis, it was found that Dua Jurai, Jejamo, Saibumi, and Radar Lampung had a tendency to represent both prospective presidents and vice presidents neutrally. Meanwhile, Lampung Post had a tendency to represent the first prospective president and vice president: Jokowi-Maruf Amin in positive ways and the second prospective president and vice president: Prabowo Subianto and Sandiaga Uno in negative ways. This appeared from word-use frequency in news about both prospective presidents and vice presidents published by the mass media.
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