Government and their affairs have been recognized with their formal antic and frequently engaged with old-styled decision or action. With the power of social media and internet, things aren’t going with traditionalism forever, because now event Japanese embassy also uses creative touch in engaging with Indonesian Citizen in Japan. To perform their task properly, their service is accompanied by colorful cartoonish illustrations whether it’s for notification, event announcement, or encouraging Indonesian citizen to do certain action. This kind of communication method by Japanese Embassy for Indonesia can be called as creative public communication. The content analysis allows us to understand that animation isn’t only part of entertainment, but it opens a path to effective public communication.

Government and their affairs have been recognized with their formal antic and frequently engaged with old-styled decision or action. With the power of social media and internet, things aren't going with traditionalism forever, because now event Japanese embassy also uses creative touch in engaging with Indonesian Citizen in Japan. To perform their task properly, their service is accompanied by colorful cartoonish illustrations whether it's for notification, event announcement, or encouraging Indonesian citizen to do certain action. This kind of communication method by Japanese Embassy for Indonesia can be called as creative public communication. The content analysis allows us to understand that animation isn't only part of entertainment, but it opens a path to effective public communication.