Nonprofit, nongovernmental organization (NGO) hyperlink networks are connective public goods, or sets of interorganizational links that enable members and nonmembers to reach like-minded organizations in order to enhance the visibility of the network's goals. We extend collective action theory to account for both the level and structural signatures of contributions that generalist and specialist organizations make to these connective public goods. This study examines contributions that 48 English Speaking Islamic Resistance organizations make to a NGO hyperlink network. We found that generalist organizations, or organizations with heterogeneous goals, play several key roles in the connective public good. Generalist NGOs promoted the most legitimate face of the issue network, acting as brokers and authorities to other generalist NGOs, and initiators for both specialist and generalist NGOs.
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.