: This study examines the various expressions and immanent value of fashion and beauty style based on Craig Owens's Allegory theory. I analyzed four application elements of Borrow, Site Specificity, Accumulation of Strategy, and Hybridization in?Ladygaga's Music Videos. The results are as follows. 'Borrow' presents a kitsch style and playful Popart style, transformation of gender from Mini Mouse body suit, telephone headpiece, and can hair. 'Site specificity' presents the temporarity of fashion material through rebirth, aging, natural extinction from the chain over the black jump suit, crime scene tape, and skull-face makeup with masculine style. 'Accumulation of strategy' presents a futuristic chic fashion style from a layered style, retrospective fashion, repetition and duplication in Music Videos. It shows the physical beauty of an Asian warrior style in Poker Face. 'Hybridization' present Cyborg feminism and 'Will of Power' from iPOD LCD glasses and Pyro-Bra. The Pyro-Bra represents how the female body can be used as a weapon in the outfits of Lady Gaga. In addition, Immanent value is as follows. Textual interaction with high art is accomplished through a combination of contemporary social and cultural significance to understand the cultural code and to extend the value. Combined with high culture, popular music genre is accomplished through musical appreciation by a woman in fashion styling and sensual pleasures of the body as a tool to express a sublime advantage. Fashion style is accomplished by overcoming a self-transcendent body image representation. The way in which mutual coupling dismantling, destruction, and uncertainty is to re-launch the static, with a pluralistic context of Textuality.

No abstract

No abstract

This study started from the recognition that islands should be developed differently from the mainland because of their specific characteristics such as isolation, narrowness, and being surrounded by the sea. Studies on island tourism have been conducted on the tourism development stage, management model, competitiveness indicators, island image, island selection attributes, experience quality, and revisitation. However, there are few studies on small island tourism development. The purpose of this study is to develop an island tourism development measurement scale to evaluate the conditions of tourism development according to the conditions of the island area, to evaluate the appropriate direction of tourism development, and to apply it to the islands around Jeju Island to examine its applicability. Based on the previous studies on the scales of tourism development related to islands, appropriate scale items for island tourism development were derived and the reliability and validity of the scales were verified by analyzing the results of the questionnaire survey. In this process, factor analysis was conducted using SPSS. The results of this study can be used as basic data for tourism development in small island areas due to lack of research on island tourism development..