“Design thinking refers to the cognitive, strategic and practical processes by whichdesign concepts (proposals for new products, buildings, machines, etc.) are developed. Many ofthe key concepts and aspects of design thinking have been identified through studies, acrossdifferent design domains, of design cognition and design activity in both laboratory and naturalcontexts.Design thinking is also associated with prescriptions for the innovation of products and serviceswithin business and social contexts. Some of these prescriptions have been criticized foroversimplifying the design process and trivializing the role of technical knowledge and skills”
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