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Online shopping is a kind of e-commerce that permits customers to buy products and services directly or indirectly over the internet while using websites or online shopping Apps. Nowadays it is clearly understood Online shopping is becoming more and more common among people, especially among undergraduates, and postgraduates students, who use it to make online shopping via any platform. The main purpose of the research was to study factors affecting the online shopping behavior of undergraduate and postgraduate students of Baroda city. A quantitative research method and a descriptive research design have been used for this research. Based on the results, after EFA total of 5 factors come out from the data analysis. The factors are Online shopping behavior, Attributes of Websites/Online shopping Apps, Convenience, Online shopping Apps/Website security, and Customer satisfaction. The result of the study revealed, there were 226 (65.9%) males and 117 (34.1%) females. Based on the result 229 (66.8%) participants were undergraduates and 114 (33.2%) were postgraduates. The study also found there was no effect of online shopping Apps or website attributes on consumers’ online shopping behavior. But two other factors Online shopping Websites’ security, and convenience, do affect positively the online shopping behavior of consumers. And the study also exposed there is a strong relationship between the online shopping behavior of consumers and customer satisfaction.

The people-centric public health measures and an integrated model of health service delivery can be obtained through the efficient utilization of digital technologies during the epidemics. The classical epidemic control measures like contact tracing, social distancing, and quarantine should be supported by the efficient analytical digital tools. This paper aims to explore the feasibility of digital interventions during a pandemic situation such as COVID-19 to enhance monitoring, surveillance, detection, and prevention of the spread of disease, along with to mitigate the impact on health services. The accessible health services can be ensured with the effective use of digital tools; web-based and cloud-based services, Internet of things, smartphones mHealth, data analytics, etc., to support an emergency public health response, real-time tracking, data monitoring, virtual clinics, and telemedicine/teleconsultation during a disease outbreak. Digital technologies to advance the management of public health services and to balance between data privacy and of public health measures should be considered for the effective management of an epidemic.

Research is vital and necessary part of modern university education; universities are expected to provide such opportunities to academicians for creating new knowledge. In ancient India, Universities played same role to provide new knowledge to the society. The role of universities, academicians and students is little but different from the 19th century; the demands of the 21st century are enormously higher. Faculties at new capacity-building institutions along with new scopes and self-boundary in higher education in India are subjected to strong individual engagement to participate in academic research productivity. Research highlights may be new problems or old problems with new solutions collects data or information, either process available data and get new information and may draw conclusions and make recommendations. Research Productivity is part of research but one step ahead in research where individual research has some impact or contribution to the society as well as researcher.