A man’s transition into the role of a father is a rewarding yet challenging experience for many men. This study explores how men navigate contradictory roles of fatherhood and the impact this has on their identity. Fifteen first-time fathers were interviewed, and their responses were analysed using thematic and discourse analysis tools. Findings revealed that fathers were found to both adhere to and challenge masculine ideals of fatherhood. Men described both traditional and non-traditional roles in their becoming a father, being a father, and navigating fatherhood and manhood. The continuation and contestation of masculine discourses in the experiences of fatherhood was found to influence their involvement with raising children and employment, as well as their relationships. Overall, these findings highlight the uncertainty that shapes modern fathers’ roles and demonstrates how fathers move between both traditional and new fatherhood roles.

Despite this shift in the representation of masculinity, hegemonic ideals remain dominant in the construction of Australian masculinity in this popular men's health and lifestyle magazine. SO WHAT?: This study highlights the utility of Men's Health magazine in promoting health and brings into question whether the current representation of masculinity works towards improving or decreasing the health of Australian men.