Current research on prosocial behavior covers a broad and diverse range of phenomena. We argue that this large research literature can be best organized and understood from a multilevel perspective. We identify three levels of analysis of prosocial behavior: (a) the "meso" level--the study of helper-recipient dyads in the context of a specific situation; (b) the micro level--the study of the origins of prosocial tendencies and the sources of variation in these tendencies; and (c) the macro level--the study of prosocial actions that occur within the context of groups and large organizations. We present research at each level and discuss similarities and differences across levels. Finally, we consider ways in which theory and research at these three levels of analysis might be combined in future intra- and interdisciplinary research on prosocial behavior.
This study addressed the role of motives in organizational citizenship behavior (OCB). Three motives were identified through factor analyses: prosocial values, organizational concern, and impression management. Scales that measured these motives and other variables known to covary with OCB were administered to 141 municipal employees and were correlated with self-, peer, and supervisor ratings of 5 aspects of OCB. Relative to the other motives, prosocial values motives were most strongly associated with OCB directed at individuals, and organizational concern motives were most strongly associated with OCB directed toward the organization. Each of the motives accounted for unique amounts of variance in OCB. The results suggest that motives may play an important role in OCB.
Community service often involves sustained prosocial actions by individuals. This article focuses on one kind of such actions, volunteerism. Volunteerism involves long-term, planned, prosocial behaviors that benefit strangers, and usually occur in an organizational setting. A selective review of the literature on the correlates of volunteerism is presented. One part of the review concerns the relationship between dispositional variables and volunteerism; it includes new data from an online survey that show significant relationships among personality traits, religiosity, and volunteer activities. The other part concerns how organizational variables, alone and in combination with dispositional variables, are related to volunteerism. A theoretical model of the causes of sustained volunteerism is presented and the practical implications of this model are discussed.Among social psychologists, there is a long history of interest in when and why people act prosocially (Schroeder, Penner, Dovidio, & Piliavin, 1995). Until relatively recently, research on prosocial behavior focused primarily on a very specific kind of prosocial action-bystanders intervening to provide immediate and short-term help to a physically distressed stranger. In the last few years, however, more attention has been given to prosocial behaviors that continue for an extended period of time-sustained prosocial actions. There are a number of different kinds of behaviors that might be classified as sustained prosocial actions (e.g., working as a firefighter, caring for a chronically-ill loved one), but this article is primarily concerned with volunteerism.Because volunteerism can mean different things to different people, in the first section of the article I define the term, discuss its most salient attributes, and consider the differences and similarities between volunteerism and other kinds
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