This paper analyzes the impact of information interaction ability on the value co-creation business model of online education enterprises from the perspective of supply chain. Integrate the perspective of supply chain and summarize the content of supply chain capability and performance. This paper analyzes the connotation and shortcomings of information interaction ability, combines the connotation of value co-creation to maximize the advantages of information interaction, assumes the impact of information interaction on value co-creation through questionnaire survey method, uses software to analyze the reliability and validity of data, and proves that the data are reasonable. Information interaction has a positive impact on the value co-creation business model of online education enterprises.

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In order to improve the willingness of continuous use of mobile social network information services, this study combines user behavior perception to analyze the continuous use of mobile social network information services and proposes a data coverage optimization strategy based on service quality perception. Furthermore, this study measures participants’ regional preferences based on the duration of participants in the perceptual region and the number of historical perceptual tasks completed on the perceptual region. In addition, this study designs a perceptual data coverage optimization algorithm to optimize the perceptual data coverage and ensure the real-time validity of the perceptual data. Through algorithm research and systematic evaluation, it can be seen that the continuous use willingness system of mobile social network information service based on user behavior perception can basically meet the actual needs.