As cities are compelled to compete for new sources of investment and revenue, arts‐based economic development strategies have become the norm. The purpose of this paper is to revisit and reevaluate some of the conventional claims about the arts as an important economic development strategy by exploring a case study called “The Space at 2106 Main” in a rapidly gentrifying neighbourhood called West Tampa. The results of this study suggest that the arts are indeed assuming a greater role in economic policy under the auspices of West Tampa community redevelopment areas (CRA) and the direct actions of various arts related entrepreneurs. The results however, point to a mixed picture that raises difficult questions about the medium to long‐term effects of this urban redevelopment strategy, especially on the poor and mostly minority residents of West Tampa.
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