Sebagian besar pelaku usaha tanaman hias di Kota Makassar tidak mengetahui positioning dari usaha mereka sendiri. Tujuan penelitian ini adalah untuk mengidentifikasi karakteristik petani dan usahatani tanaman hias di Kota Makassar dan untuk menganalisis positioning setiap pelaku usaha tanaman hias di Kota Makassar. Metode analisis yang digunakan dalam penelitian ini adalah analisis deskriptif dan analisis competitive profile matrix. Hasil penelitian menunjukkan bahwa karakteristik umum petani tanaman hias di Kota Makassar adalah berjenis kelamin laki-laki, berusia ≥ 41 Tahun, jumlah tanggungan keluarga sebanyak 3 orang, tingkat pendidikan SMA, dan tingkat pendapatan Rp. 4.000.000-Rp.15.000.000. Sedangkan karakteristik umum usahatani tanaman hias di Kota Makassar adalah lokasi usaha sebagian besar berada di Kecamatan Tamalate, luas lahan usaha ≥15 m2, sumber modal usaha dari modal sendiri, skala pasar hanya sebatas wilayah lokal, dan status kepemilikan usaha adalah milik sendiri. Adapun hasil analisis Competitive Profile Matrix yang menunjukkan bahwa nilai positioning tertinggi berturut-turut dikuasai oleh responden 18 (Yetty) dengan nilai positioning sebesar 3,769; responden 8 (Arianto) dengan nilai positioning sebesar 3,678; dan responden 7 (Sultan) dengan nilai positioning sebesar 3,621. Kata Kunci: karakteristik, positioning, pelaku usaha, tanaman hias
This study aimed to examine the effect of customer satisfaction on revisit intention hotel in Yogyakarta, either directly or through the mediation of brand trust. Respondents in this study is that stayed in one-star hotels in Yogyakarta. To test the hypothesis quantitatively, the data obtained through a survey of 106 respondents. Sampling method nonprobability sampling with purposive sampling method. Validity testing performed by Confirmatory Factor Analysis (CFA) while reliability testing performed by the item to total correlation and Cronbach's alpha. Meanwhile, to test the effect among variables used hierarchical regression analysis and analysis of mediation Baron and Kenny (1986).Results from this study is that customer satisfaction significant effect on brand trust, brand trust a significant effect on revisit intention. This study also proved that customer satisfaction significant influence on purchase intention of re-either directly or indirectly, that is mediated confidence in the brand. The role of mediation is partially.
kan tidak ada, sementara berlian hanya sebatas perhiasan, nilainya terlalu tinggi. Salah satu persoalan utama yang dihadapi dalam bidang pertanian tanaman pangan adalah ketersediaan air yang langka (water scarcity) pada waktuwaktu tertentu, sehingga diperlukan model pengelolaan air irigasi yang baik untuk menghindari terjadinya kompetisi dalam penggunaan air. Keterbatasan air menimbulkan persaingan dalam memperoleh air, sehingga merupakan
This paper studies the effect of domestic and foreign macroeconomy performances on the foreign direct investment (PMA) in Indonesia, employing descriptive and inferencial (econometric model) analyses. The national economic growth and national interest rate affect significantly PMA in Indonesia. While the national inflation rate positively -effected on PMA, but results show that hyperinflation contributes to decreasing PMA. The macroeconomic improvement in some _competitor countries, especially Chinese and Thailand tends to decrease PMA in Indonesia. However, the improvement of macroeconomies in Singapore and Malaysia can increase PMA in Indonesia. Therefore, bilateral relationship with these countries must be intensified. In addition, although the economic growth of some More Developed Countries (MDCs) has positive relationship with PMA in Indonesia, but their effect were not significant statistically, except Canada. This implies that global finance crisis, especially in USA and european countries would not largely effect on PMA in Indonesia.
Penelitian ini bertujuan untuk mengetahui pengaruh perendaman larutan daun jarak pagar terhadap daya tetas telur ikan mas (Cyprinus carpio L.). Penelitian ini merupakan penelitian eksperimen kuantitatif dengan menggunakan rancangan percobaan Rancangan Acak Lengkap (RAL) yang terdiri dari empat perlakuan dan tiga kali ulangan. Berdasarkan hasil penelitian didapatkan hasil perhitungan rata-rata presentase daya tetas telur tertinggi sebesar 86,6% yaitu pada perlakuan B dengan dosis larutan daun jarak pagar (Jatropha curcas L.) 4 gr/L.
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