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This research pinpoints the importance of integrating innovative methods into teaching literary texts to increase both motivation and academic achievement among college students. One of the strategies used by the researcher is the employment of collaborative projects in teaching canonical texts, particularly Shakespeare's. In the theoretical part, this paper sheds light on the most commonly used methods in teaching the dramatic works of the playwright and the necessity of applying more relevant strategies that appeal to twentieth first century students. The practical part focuses on the researcher's employment of collaborative projects with EFL students in Shakespeare course at University of Jeddah. It also analyzes the final outcomes which are highly dependent on the incorporation of teamwork with the students' various abilities and talents and its effect in enhancing their ability to criticize, analyze, create and innovate.