If in the past, the success of innovation was measured primarily in the economic sphere, recently the non-economic sphere has increasingly become more of a matter of corporate management and, therefore, of innovation management. Management's acquisition of non-economic aspects has been strongly influenced by the vision of sustainable development. Sustainability is a direction of action important for innovation as well, integrating economic, social, and environmental responsibility in the management of innovation, leading to sustainability-oriented innovation (SOI). Research on SOI approached innovation processes has been carried out in large companies, however in recent years the use of TRIZ (teoriya resheniya izobretatelskikh zadach) tools has been tried for SOI. The TRIZ-based approach is a valuable tool because it does not require an encyclopedic knowledge of field-specific technology and it enables the expansion of the scope of problem solutions beyond the skills of the team members. This paper discusses the concepts of sustainability, innovation, and risk management in small and medium-sized enterprises (SMEs) for the purpose of developing a flow chart for the implementation of the TRIZ method in SMEs and for evaluating the state of innovation in such companies. Through the use of the TRIZ method in the field of SMEs, fast and efficient processes, products, and sustainable services have been obtained.
The globalization and the development of the economy as a process enable the creation of a single market and in this process logistics is an important tool. A market with well-organized logistics and supply chain management facilities has a qualified advantage over other economies, whereas improving logistics infrastructure may serve as a competitive tool and is also effective in rising market share. More than a few studies show that the small and medium sized enterprises (SME) are working on these improvements. Moreover, we believe that trade logistics and supply chain management are needed by emerging countries in order to improve their competitiveness as by obtaining the advantages of globalization they will be able to address shortage issues more efficiently in the entire world. The success in combining international supply chains starts with the capability of companies to move goods across borders faster, in a more consistent manner and cheaper. The Romanian economy aims to join worldwide trends and development, rather than successively joining the Romanian market to the European one and then towards the world market. This paper aims to investigate how logistics can be considered as a tool for developing the activity of small and medium sized Romanian enterprises that in turn will enhance the good organization of the business and create an additional business chance.
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