While universities have instituted use of various forms of technologies to help identify instances of academic integrity compromises, these tools are unable to detect cases where students get someone else to do their academic work for them. This paper discusses a two-stage approach to addressing academic integrity at a postgraduate business studies course where students were engaged in understanding what academic integrity means within their context and explore various forms of unethical behaviours. They were also made aware about various institutional policies and procedures for academic integrity breaches. This was followed with a post-assessment, ad-hoc feedback from students about their submitted work. Although a thorough evaluation is planned at a later stage, this paper shares some initial results about the effectiveness of this approach to countering academic misconduct behaviours. The paper will be of interest to other teaching academics interested in developing a culture of academic integrity.

PurposeThe purpose of this paper is to introduce a conceptual framework as a six-stage guided implementation for educators to embed Canva (an online design tool) into their marketing subjects to encourage super-skills of the 21st century including stronger collaboration, creativity, critical thinking and communication which in turn increases a student's work readiness.Design/methodology/approachThe framework is designed from sociocultural and experiential approaches of learning and teaching. It is based on dialogic and social learning theories and guided by the 21st century skills, experience, student interactions and reflections.FindingsBased on the initial staff and student reflections and the author's extensive teaching experience, the implementation of Canva into marketing subjects suggests students are increasing their creativity, design, collaborative and critical thinking skills due to the unique features of the tool. This is suggestive that the implementation process developed through the conceptual framework of embedding Canva supported not only the students’ learning experience but allowed for a more immersive experience for teaching staff as well.Originality/valueThis paper provides a pedagogical and theoretically supported rationalisation for a staged approach to embed Canva into a classroom to assist educators in fostering students’ critical thinking skills, communication, collaboration whilst encouraging higher quality and creativity of assessments. This paper may have a continued flow on effect to student's work readiness by equipping them with a needed marketing tool in their career pursuits.