Abstract. Road surface is designed to be the durable surface material to sustain the traffic loading. However, due to physical and mechanical stress, pavement deterioration is accelerated. Thus, modifying conventional bitumen by improving its properties is seen as the best method to prolong pavement in-service life. The purpose of this paper is to study the effect of waste natural rubber (NR) latex on rheological properties of bitumen. Conventional bitumen PEN 80/100 was modified with different content of waste NR latex using a high shear mixer at temperature of 150°C. The modified binder properties were characterized by conducting physical test (i.e. softening point, penetration and penetration index) and rheological test (i.e. dynamic shear rheometer, DSR). Results showed that, the addition of waste NR latex improved the rheology properties, which indicates by improving of rutting factor (G*/sin δ). This properties improvement has also shows a potential to resist deformation on road surface despite of high traffic loading.