La trombosis venosa superfi cial (TVS) de miembros inferiores venía considerándose como una patología de naturaleza benigna con un curso clínico autolimitado. Actualmente se conoce que sus potenciales complicaciones pueden ser graves o incluso mortales, como la trombosis venosa profunda o el tromboembolismo pulmonar. Existen diferentes formas de presentación clínica, factores de riesgo y diferentes tratamientos para su abordaje, principalmente en Atención Primaria.
Our study looked at the effects of framing on the public perception of corporate compliance action and government policy, closely mirroring the design of the Federal backstop of the Pan-Canadian Framework. There were three key findings.First, companies that simply pay their taxes as a penalty for emissions ("merely complying" with the policy) are considered to be less moral, to have less-acceptable practices and to be harming the environment. Alternatively, companies that invest to decrease their carbon footprint ("proactively engaging" with the policy) are more likely to be perceived as acting morally, having acceptable practices and helping the environment.Secondly, consumers were more willing to bring their business to the proactive companies rather than the merely compliant ones.Finally, the response of companies also had an effect on citizens' perception of the policy itself. If companies were engaging proactively rather than merely complying, consumers were more likely to view the carbon pricing policy as fair, to support the political party that implemented it, to rate the policy as helping the environment, to rate it as helping Canada's image and reflecting Canadian values, and to rate the policy as helping the economy.There are key implications for both industry and government to draw from this research. For industry, communicating proactive policy engagement improves public image and increases consumer support. For the government, communicating to industry the positive benefits-environmental, economic and social-of proactive engagement could increase overall private-sector engagement and thereby improve the public's perception of the policy itself. Overall, this suggests that compliance with and support for carbon pricing policies is a promising opportunity for the private sector to communicate their environmental and social commitments.
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