Purpose -This study aims to elucidate the status of women as consumers and observe their consumption trends in relation to culture. Research design, data, and methodology -Past studies of women as consumers were observed and their consumer behaviors were noted. The stigma of women in society and how it has impacted the market industries were examined. Additionally, the role of culture in consumerism for women were also reviewed and elucidated. Results -The stereotypical roles that are placed in women in society are still prevalent for the marketing industry and is reflected in their businesses. Additionally, the role of culture plays a significant role in the consumer behaviors of women and thus businesses should understand its intricate differences between countries. Fashion industry is one that plays a prominent role in women's consumerism and the impact of culture has a prominent impact on women's consumer habits as well.Conclusions -Additional studies should be conducted to understand the consumerisms of women in the marketing industry. Businesses should also be aware of the vastly different cultural norms of various countries and tailor to their preferences. Only through a thorough examination and understanding of the consumer behavior in women will markets be able to flourish and gain solid ground in global businesses.

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Purpose:The AEO (Authorized Economic Operator) program, created in 2001 in the United States due to 9.11 terrorist's attack, fundamentally changed the trade environment. Korea, which introduced AEO program in 2009, has become one of the world's top countries in the program by ranking 6th in the number of AEO certified companies and the world's No. 1 in MRA (Mutual Recognition Agreement) conclusions. In this paper, we examined what trade-economic and non-economic effects the AEO program and its MRA have in Korea. Research design, data and methodology: In this study we developed a model to verify the impact between utilization of AEO and trade-economic effects of the AEO and its MRA. After analyzing the validity and reliability of the model through Structural Equation Model we conducted a survey to request AEO companies to respond their experience on the effects of AEO program and MRA. As a result, 196 responses were received from 176 AEO companies and utilized in the analysis. Results: With regard to economic effects, the AEO program and the MRA have not been directly linked to financial performance, such as increased sales, increased export and import volumes, reduced management costs, and increased operating profit margins. However, it was analyzed that the positive effects of supply chain management were evident, such as strengthening self-security, monitoring and evaluating risks regularly, strengthening cooperation with trading companies, enhancing cargo tracking capabilities, and reducing the time required for export and import. Conclusions: When it comes to the trade-economic effects of AEO program and its MRA, AEO companies did not satisfy with direct effects, such as increased sales and volume of imports and exports, reduced logistics costs. However, noneconomic effects, such as reduced time in customs clearance, freight tracking capability, enhanced security in supply chain are still appears to be big for them. In a rapidly changing trade environment the AEO and MRA are still useful. Therefore the government needs to encourage non-AEO companies to join the AEO program, expand MRA conclusion with AEO adopted countries especially developing ones and help AEO companies make good use of AEO and MRA.

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