The use of social media continues to increase until now, one of is Instagram that commonly used at the corporate level. As in the type of shopping center company (Mall) that has a visitor with characteristics to find out all information related to the mall that he wants to visit through the mall's social media, Instagram. Therefore it requires the management of social media content to help the company's audience in getting information and become the communication media between the company and their audience. The theory used in this research is The Circular Model of Some by Regina Luttrell in his book Social Media How to Engage, Share, and Connect. From the results of the research note that in managing content on corporate social media instagram, the aspect of sharing begins with understanding the purpose of the use of social media platforms for corporates. Next to the optimize aspect, which is to make a posting schedule and use the features available on Instagram. The process of controlling or aspects of managing is also carried out by making media monitoring reports as a form of evaluation and accountability to company management. In the aspect of engaging, establishing good relations with the online community to get Instagram exposure on the content produced. Keywords: Social Media Management, Content, Instagram.
Apart from fighting against pandemics, we are also fighting against infodemics which is a kind of biased information wave that made it difficult for people to receive original information. Such as misinformation, disinformation, rumors, and hoaxes during an emergency, hindering responses, and creating confusion and distrust in society. Here, media platforms have a crucial part in filtering any information before transmitting it through channels of news. However, in the modern era, Social Networking Services (SNS) platforms become a new lifestyle, particularly for receiving and sharing information. Therefore, as information receivers, it becomes essential to understand the information before sharing it with other people. The objective of this present study is to determine the degree of understanding SNS users in receiving and sharing information in their community during the pandemic era. The research method used is a case study approach that examines one case intensively, in-depth, in detail, and comprehensively. The result of this study are (1) during the pandemic, the news they got was about developments in the COVID-19 case in Indonesia, news related to alternative medicines and vaccine drugs. (2) Sources get news information from the social media they use and also the WhatsApp groups they follow, (3) This research indicates that the infodemic is increasingly rampant until now, mass media supervisors are already working to block hoax information, but users who do not have awareness in selecting and sorting news Keyword : Information, New Media, Infodemic, Social Media
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