The article notes that the integration of the Ukrainian economy into the EU is partially hampered by purely logistical factors. The positions of Ukraine in the world ranking of the Logistics Performance Index are analyzed. Attention is focused on the component of «logistics competence», which is significantly behind the average European level. The authors suggested that the existing backlog could offset the new generation of potential managers who were the target audience of this study. With the help of the survey, a worldview picture of future changes in the logistics industry in Ukraine, Poland, and Germany was obtained. Thanks to identifying the personal characteristics of the target audience, common features are highlighted. It has been proven that they will help reduce gaps in logistics competence, which will help bring the country’s logistics to a qualitatively new level of stable, sustainable development and contribute to Ukraine’s integration with the European Union