Driving speed at school zone is an important concern on road safety. In Malaysia, the speed limit of 30km/hr is mandatory at school zone. Thus, this study aims to investigate the compliance of road users towards the speed limit and the signage at school zone and determine the factors of noncompliance. The research was conducted along the Federal Road of Batu Pahat and Ayer Hitam Johor FT050 (KM0-KM23) where 7 schools were situated. Methods used are spot speed and site visit as well as obtaining the road accident statistics from the Royal Malaysian Police. The data collected was analysed, those above 85th percentile speed and below 15th percentile speed did not comply with the speed limit imposed 30km/hr signs. The results show most of the road users failed to obey the 30kn/hr speed limit at all the study locations and the factor affecting this are aggressive driving and signage not meeting the required standards. As consequences, there in an increasing trend of road accidents along FT050.