One recent application of technology in the foodservice industry involves robotic services in restaurants, mainly because it reduces labor costs and increases efficiencies. Driven by the value co-creation framework, the purpose of this study was to examine the impact of robot service on restaurant customer experiences and satisfaction. The sample includes a total of 1381 reviews posted from January 2015 to January 2020. This study used the software Leximancer to analyze the data and identified the following themes: Food, Robot, Quality, Ordering and Delivery Serivces. The findings further indicated that robotic services play an essential role in creating positive dining experiences and are more likely to lead to higher satisfaction levels. Based on the results, this study discussed how robotic services might contribute to customers' value co-creating process and affect their evaluation of the dining experiences. This study, however, is delimited to English reviews and North American restaurants.
Women constitute a significant portion of the total business travel market in the U.S. This study aimed to explore travel risk and safety issues among women in higher education who regularly travel for work. Three focus groups were conducted with female faculty and staff at a major public university in the U.S. Results of an inductive-deductive analysis indicated three major themes, namely, risk perception, risk treatment, and risk adoption. Findings provide insights into how female higher education employees perceive risk and safety during business trips, and their travel behaviour that include actions taken to mitigate the potential risks or time-to-time risky decisions about travel arrangements. Further, recommendations are made for enhancement of travel policies at the institutional level to ensure safety of female employees.
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