Annotation. Introduction. Strategic management of the region – management activities aimed at achieving the goals in an unstable competitive market environment, including diagnostic analysis of the region. Purpose. The aim of the article is to study the management of regional development in the system of state regional policy at different levels, which is the prerogative of functional management of the region, identifying problems and forecasting socio-economic development of the region, developing strategies and ways to improve state regional policy in transformational conditions. Results. State regional policy in Ukraine allows to consider the composition of subsystems of the region on the basis of the theory of organization, can serve as a basis for systematic analysis of the region depending on the scale of management, production capacity, population and market infrastructure. The basis of regional planning is a reasonable formation of its goals and criteria. The development strategy of the region should be based on the theory of program-target management and provide for setting strategic and tactical goals, as well as criteria for achieving them – quantitative indicators that determine the extent or composition of the assessment of the goal compared to other possible options for regional development. Conclusions. At present, the sphere of the state regional policy is being reformed, which should take into account the provision of balanced development of the state and its regions. Asymmetry and problems of development of the territories of Ukraine are connected with many negative phenomena. The state regional policy should be aimed at creating a single integrated space, taking into account the European experience and new approaches to its improvement. Difficult economic situation in the region; budget problems do not allow for expanded production, so it is advisable to apply strategies of “fire extinguishing”, “retreat”, “guerrilla warfare”, “reduction” and “elimination”. Keywords: Regional development, state regional policy, region, management system, strategic management, strategy, planning, concept.

This scientific work is dedicated to highlighting important economic issues related to the quality of life of the population in Europe. The results of this work were obtained through the prism of the research of scientific approaches to the analysis of the quality of life, which made it possible to analyze the indices’ values of the quality of life of the population in the cities and countries of Eastern Europe, as well as Ukraine today, when it is suffering from full-scale Russian military aggression and is fighting for its survival. The authors highlighted three planes of the general architecture of the concept based on social quality of life of the population in Ukraine and visualized the scientific concept of social quality of life with a European orientation.

In the article, the content of modern innovation structures was investigated through the prism of managing their activities, because the implementation of innovation activity and the implementation of state innovation policy is possible through the mechanisms of innovation activity state support in order to build the national innovation system and competitive development of the national economy. It is determined that the main activities of innovative structures are: creation and commercialization of innovative products; ensuring innovative development of countries economy and its regions; promoting the development of national and regional innovation infrastructure, the realization of rights and legitimate interests of innovation structures in the field of innovation and other, not prohibited by the law, economic activity; protection and representation of rights and legitimate interests of innovative structures, as well as the rights and legitimate interests of their founders in public authorities and local self-government bodies, as well as in relations with other economic entities; intensification of information exchange between subjects of innovation; development of

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