The purpose of study was to identify the main approaches to the formation of an industry solution related to the design of effective supply chains and aimed at increasing the visibility of constraints and bottlenecks, as well as to prevent unwanted blockages in the logistics process. The work uses general scientific methods of logistics research based on economic and methodological developments in the field of transdisciplinary analysis of modern logistics. The necessity of using a qualitatively new approach of fragmented design of the logistics process, based on a system of values, focused on the new code and digital thinking, in the core of which the cognitive platform is in the real economy sector, has been substantiated. The main components of an industry solution for supply chain visibility and traceability are defined. Conceptualized and theoretically divided into stages the process of designing an effective logistics supply chain that meets the conditions of visibility and traceability. The formation of an industry solution related to the design of a fragmented logistics process and an efficient supply chain is of applied importance and can maximally meet the growing needs of stakeholders to create sustainable multi-level distribution channels of all types of resources.