This study aims to analyze the effect of financial knowledge, financial attitudes, and personality on financial management behavior in micro, small, and medium-sized businesses of the typical Coto Makassar food in Makassar. This research is included in the causal associative research. The subjects of this study were all owners of micro, small, and medium enterprises of Coto Makassar typical food totaling 63 units, and as many as 32 units as a sample. Data were analyzed using multiple linear regression using the SPSS version 21 program. The data collection technique used a questionnaire. The results showed that (1) financial knowledge has a positive and significant effect on financial management behavior; (2) financial attitudes have a positive and significant effect on financial management behavior; and (3) personality has a positive and significant effect on financial management behavior
This study aims to determine the role of zakat funds in increasing the empowerment of the creative economy and applying accountability in the management of its financial statements. This qualitative study obtained data from its financial statements through direct interviews with the distribution and financial division of Badan Amil Zakat Nasional in Mamuju. The results of this study indicate that the empowerment of the creative economy at Badan Amil Zakat Nasional in Mamuju in the form of business capital has a positive impact on mustahik in improving their standard of living and accountability is needed by Badan Amil Zakat Nasional as a form of accountability to zakat stakeholders. This is an open-access article under the CC-BY-SA license
Brand equity, price, product quality, customer satisfaction, and the importance of customer loyalty in marketing which is the target and expectation of every company. Marketers expect to be able to retain their customers in the long term, even if possible forever. Therefore, this study wants to examine the factors that affect customer satisfaction and customer loyalty. These factors are brand equity, price, product quality, customer satisfaction, and customer loyalty. The required data were obtained through interviews using a questionnaire to 120 respondents. The data obtained were analyzed using Structural Equation Modeling (SEM) and SPSS 21 techniques. The results of hypothesis testing prove that brand equity has a positive effect on customer satisfaction, Price is a negative effect on customer satisfaction, Product quality has a positive effect on customer satisfaction, Customer satisfaction has a positive effect on customer loyalty, Brand Equity has a positive effect on customer loyalty, Price is a negative effect on customer loyalty, Product quality has a positive effect on customer loyalty, brand equity has a positive effect on customer loyalty through customer satisfaction, the price is a negative effect on customer loyalty through customer satisfaction, product quality has a positive effect on customer loyalty through customer satisfaction. Based on the results of testing the hypothesis, several managerial implications can be drawn, namely, that loyalty can be increased by increasing customer satisfaction, brand equity, price, and product quality. This is done by providing competitive prices according to the quality of the product. If the quality of the product is increased, the price will not affect the customer if it is increased, so automatically satisfaction will be formed, by itself a strong customer loyalty is formed. So it can be said that price does not affect in determining the level of customer satisfaction and customer loyalty because other very strong variables shape satisfaction and loyalty. High prices do not guarantee customers will be satisfied as well if the price of the product is cheap as long as the price is still reasonable for substitution category goods.
This study explores the contribution of organizational culture, competence, work motivation to organizational commitment, to organizational commitment and the performance of 220 civil servants who work in the administration section of Alauddin Islamic State University of Indonesia (Makassar). Data were analyzed using analysis of moment structures. The exploratory findings provide evidence that organizational culture and work motivation contribute fully and significantly in increasing organizational commitment, in contrast to competence the results are in opposite directions. In other causality, it was found that culture and organizational commitment significantly contributed to improving employee performance, while low work competence and motivation were not proven to contribute.
This research aims to explore the determinants of lecturer performance at Islamic Universities in Makassar City using 327 foundation lecturers or civil servants. Data testing was carried out using AMOS (Analysis of Moment Structures). The results of this study provide evidence that leadership directly has a negative and insignificant effect on job satisfaction. Motivation has a negative and insignificant effect on lecturer performance, similar results were obtained in the indirect effect test, that work motivation has a negative and insignificant effect on lecturer performance through job satisfaction. The two-stage test results provide evidence that work motivation has a negative and insignificant effect on lecturer performance.
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