Purpose. Characterize the development trends of the network of tourist-oriented farms which operate within the Lviv region. Systematize information about their specialization and key areas of work, identify and describe the main groups of farms in Lviv region in view of the priority of their activities, as well as reveal the features of the tourist offers for visitors and tourist groups. Methods. The research used the method of analysis to study the literature and information sources on the research topic; the method of scientific systematization is applied to the selection of tourist oriented farms of Lviv region and the characteristic of key areas of their activities; the cartographic method allowed to visualize the location of the studied farms within the region by forming a map of Lviv region with the indication of settlements where the tourist-oriented farms operate. Results. The role, place and significance of tourist-oriented farms for the development of rural tourism are outlined. The farms of Lviv region that are involved in the tourism sector, focused on the reception of tourists and presented in the information space are highlighted. The dominant group of tourist-oriented farms in Lviv region is formed by those farms that are engaged in the cultivation of cows, goats, sheep, specializing in the manufacture and sale of dairy products, especially various types of cheese. At the same time, a number of cheese factories have been formed within the region, operating on the basis of purchased raw materials. A separate group includes honey eco-farms, berry farms, snail farms, ostriches, etc. Systematized data on the specifics, features of the development of the studied farms are presented in the table, the main products and tourist services they offer on the market of tourist services are highlighted. A map of Lviv region with a presentation of the geography of location of tourist-oriented farms within the region are developed. The scientific novelty of the obtained results lies in the generalization of information about the existing tourist-oriented farms of Lviv region and the analysis of their offer on the tourist market. The practical significance lies in the systematization of relevant information about the current state of development of tourist oriented farms in Lviv region. The obtained scientific results can be used in the process of forming tours in Lviv region as well as in the educational process in the training of future specialists in the specialty «Tourism».

Purpose. To analyze the current state of development of gastronomic tourism in Lviv region, in particular, the area related to the activities of dairy farms engaged in cheese making and presenting their products and services in the tourist market of the region; to systematize data on key areas of their work, to reflect the specifics of the formation of the tourist offer; describe the main tourist services; cartographically visualize the location of tourist-oriented cheese factories within the region. Method. The study used the method of scientific systematization of information to identify those farms in Lviv region that specialize in cheesemaking and work in parallel in the tourism market; methods of field research and surveys revealed the specifics of individual farms, key areas of their work, problems and prospects for tourism development; with the help of a cartographic method the location of the studied farms within the region is visualized.. Results. The study characterizes the main products produced by the studied farms, and also highlights and systematizes the range of tourist services that the owners of farms and cheese factories offer to their visitors. In particular, all studied farms actively combine farming and tourism activities, but differ in their approaches to farming, the presence or absence of their own farm, and the scale of production. However, everyone is engaged in cheese making, which is the basis of the development of gastronomic tourism. The location of these farms within the region is shown on the map, which allows to visualize the studied farms within the region, as well as the proximity or distance from the main tourist centers of the region. The activities of farms that plan to occupy the niche of tourism-oriented cheese factories in the region are studied. The key problems and prospects for the development of cheese factories in the tourism market of the region are summarized. The scientific novelty of the obtained results consists in the generalization of information about the active cheese factories of the Lviv region, the analysis of their offer on the tourist market and the prospects for further use. The practical significance lies in the systematization of information about the current state of development of cheese factories in the Lviv region. The obtained scientific results can be used in the process of forming tours of Lviv Oblast, as well as in the educational process of training future specialists in the specialty «Tourism». In addition, the findings can be useful for state authorities for the formation and implementation of state and regional programs for the development of tourism, and the formation of strategies for the near future.

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