Purpose
This study aims to develop a systematic literature review of customer value co-creation in the hospitality and tourism industry and present the different views of the scientific community, highlighting the dimensions, antecedents and outcomes of customer value co-creation.
Design/methodology/approach
This study adopted a systematic review process guided by the preferred reporting items for systematic reviews and meta-analyses protocol. Data were collected through a search for papers in Scopus, EBSCO, Web of Science and Science Direct databases. The systematic review was performed based on 216 validated articles.
Findings
The study reveals that the manifestations of customer value co-creation can be understood, based on two fundamental dimensions: customer behaviours and factors that shape co-creation. However, some antecedents are closely linked to the customer, social environment, service provider and technological resources. Moreover, there are numerous outcomes resulting from customer value co-creation, grouped in customer results, perceived value and organizational performance and market outcomes.
Practical implications
This research contributes to a more informed explanation for hospitality and tourism organizations about the importance of tourist and guest involvement in value co-creation. This systematic knowledge can facilitate the design of the service, as well as the value proposition offered by hospitality and tourism organizations.
Originality/value
The study extends the literature by systematizing the empirical and conceptual knowledge, using for the first time a systematic literature review.
This article aims to identify the determinants that influence business tourism income and that may be controlled by economic agents and policy makers of destination countries. For the development of the empirical study, a dynamic panel model by the Generalized Method of Moments (GMM) was estimated using the Gretl 2016a software, and a sample of 122 countries for the period 2002-2013 (12 years) was used. The study reveals that, for the development of policies to stimulate the growth in the short and long-term of business tourism income, countries should develop measures that encourage capital investment in tourism and foreign direct investment.
This paper aims at determining the factors that influence the growth of international business tourism and understanding whether the demand growth of business tourism spreads across neighbouring countries. For the development of the empirical research, data has been collected from a sample of 136 countries worldwide, and spatial econometric techniques have been used. Evidence that supports the idea that the main factors related to the increase in incomes of business tourism are the private investment on tourism assets, the leisure tourism and the trade openness in relation to the outside world is presented. This study also reveals that the demand of business tourism in a country is not contagious, that is, the demand varies neither with the demand of its neighbours nor with their exogenous characteristics. The results have important implications for the choice of tourism policy goals at national levels and the corresponding policy instruments.
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