The research presented explores the logistics management of European and North American manufacturing companies operating in the unique environment of the post‐Soviet Central Asian transitional economy of Kazakhstan. Combining three alternating phases of quantitative and qualitative analysis, the research identifies the challenges logistics managers face in their efforts to distribute their companies' products into and within Kazakhstan. Then, using cross‐case analysis on a series of eleven case studies of European and North American manufacturing companies operating in Kazakhstan, the article concludes with a grounded theoretical model of logistics management for European and North American companies in Kazakhstan. The model highlights the unexpectedly divergent paths taken by companies from two different industry categories.
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