Digital tourism is one of three strategic priorities from Ministry of Tourism to increase the number of tourist who visiting Indonesia. Tourism industry is one of the successful sector using Internet media to share destination images, where the tourism websites becomes a very useful tool to promote tourism by giving important informations for visitors. This study explore the effectiveness of official tourism websites in West Java province, Indonesia. Content analysis method, consist of three dimension: Aesthetic (destination visualisation, websites design); Informative (uniqueness, monetery value, and cultural promotion); Interactive (e-travel planner, online communities) were used to asses 29 official cities and regency's tourism websites. The results presented within this paper showed that West Java tourism websites were found to be generally fair in one dimension but lacked to attracted visitors. Based on the result findings, it is recommended that the official tourism organisations should evolve their websites as the marketing tools and the most important for delivering positive images of the destination online. These research give implications for the local tourism websites administrator to improve the website's content and also further research in tourism websites evaluation.
The purpose of this study is to show the implementation of a feasibility study for the hotel project by using Political, Economic, Social and Technology (PEST) analysis, Porter’s five forces and Resource-Based View (RBV). A case study was conducted in a full-service independent four-star hotel project in Bandung, Indonesia. Direct observation from the researchers in the hotel project and secondary data analysis from related documents are used in the feasibility study report to support the investigation. Finally, the capital budget calculation is being used to recommend the feasibility of the hotel project. As a result, it is apparent that the hotel X investment is feasible to proceed. Some recommendations are given for hotel owners related to the business environment analysis and in creating a feasibility study specially designed for the hotel business. Managerial implication of this study can be useful for companies in making the right decisions in the development or expansion, and to minimise the long-term losses. Limitation of this research is in only analysing one hotel in a four-star classification; further analysis can be applied in a different location, classification, and different types of hotel service.
Financial ratio analysis of a company is one of financial performance assessment that are very useful to management in making plan for both short term and long term. The purpose of this research is to evaluate the implementation of financial statement analysis carried out by Hotel Ciater Spa & Resort in 2013 and 2014. The research method used is descriptive method. From the results of analysis show that the level of liquidity ratios, solvency, and operational is quite high, while the ratio of profitability has. fluctuated and the ratio of the activity has not been fully effective.
This paper reports on the multi-cohort tracer studies about graduates' perception(inserted) on employability, competencies, and job-specific skills in the field of tourism and hospitality management. Mixed-methods research was designed to explore graduates' perceptions on the preferred competencies using online surveys. 1694 tourism and hospitality graduates participated in this study, data collected using longitudinal design involving three cohorts. The results of this study show that three competencies constitute the critical skills required in future employment for tourism and hospitality management graduates namely fundamental, functional and professional competencies. The findings shed new light on the vocational education and training (VET) preferred competencies, especially from the perspective of the graduates in the field of tourism and hospitality management. This study also suggested that preferred graduates' job competencies for the tourism and hospitality sectors can integrate with collaboration strategy during internship and industry-related certification programs. In the context of learning experiences, this study also found that tracer studies play a crucial role as the initial stage for developing higher education curriculum relevant to the tourism and hospitality management courses
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